Articles Tagged ‘Twitter’

Paul Burns

Twitter Canada makes two big exec moves

Paul Burns has officially taken over the managing director position, while Leanne Gibson has been given a new role.

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Sportsnet hits the ice for new Twitter series

President Scott Moore said the show aims to capture broad appeal among hockey fans.

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TwitterFronts: MMVAs, Homestand Sports and more

The social media company’s first Canadian upfront outlined its video programming strategy for the coming season.

McHappy

McDonald’s leans into social for McHappy Day

To increase engagement for the annual event, the QSR embraced Twitter, Snapchat and other platforms to grab attention.

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Twitter reports revenue growth, profit in Q1

The social media platform saw six million new users this quarter, as well as increased ad revenue and engagements.

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People Moves: Twitter, DHX and more

A round-up of executive changes you may have missed.

Twitter #BlueRoom

Twitter’s #BlueRoom gets into sponsorship

#BlueRoom has already had sponsored Q&A’s with TD and HBC.

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CBC reaches 1.4 million for Junos across multiple platforms

Steven Page and Barenaked Ladies bring a peak audience of 1.5 million for their Hall of Fame induction.

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TD sponsors Junos first Twitter stream

The stream sponsorship represents another expansion of TD’s relationship with the Junos.

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Inside Wendy’s all-in Big Brother strategy

On top of in-show integrations, the QSR will be the first to try out a new Twitter Moments ad product.

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Twitter adds new user bookmark tool

A new tool lets users create a less-public archive for posts.

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ICYMI: National Post adds new financial features

Plus, Vice and W5 get ready to go live while Much gets the broadcast rights to the Brit Awards.

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Let’s Talk, Canada 150 are 2017 Twitter successes

Bell’s mental health social media push pays off with a nod on Twitter’s most-tweeted ranking.

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Starbucks goes to the bots on Twitter

It’s the first Canadian QSR to create a Twitter chatbot, which is all about driving good deeds.

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Twitter rolls out 280 characters for all

During the test period, the social media company reported that engagement went up for longer Tweets.