Articles Tagged ‘Twitter’



ICYMI: Facebook draws on Snapchat

News

In case you missed it: Facebook adds features to build its teen audience; new hires at Mode Media and m/SIX.



Twitter increases video focus

DigitalMobile

The social media co is rolling out autoplay ads and increasing its video viewability metric to 100%.



Facebook is tops for Canadians: MTM

DigitalMobile

Canadians’ use of social media networks was up in 2014, with Facebook as the most-used site in the country.



Spotted! A smile goes a long way

ExperientialOut Of Home

Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.



La Voix closes on a high note

DigitalTelevision

The series’ exceptionally strong ratings in Quebec have earned it a fourth season renewal.



Why La Voix Periscoped its finale

DigitalMobileTelevision

The TVA reality show integrated the live video app into its final episode, marking the app’s first official broadcast partnership in Quebec.



Data Dive: Where is your target spending their media time?

Research

New data from IPG Mediabrands breaks down the media habits of different age groups.



TV viewers show more love for brands: Seevibes

Research

Call it a love triangle. People talking about TV on Twitter are much more likely to talk about brands, new research shows.



O.B. looks to combat the ‘ick-factor’

DigitalOut Of Home

Getting the brand into the hands of university-aged women with the help of elements like a Twitter Vending Machine is the aim of the new campaign.



Juice jumps into the native game

Mobile

Company CEO Neil Sweeney on its partnership with Twitter’s MoPub, and why it makes sense for his team to get into the native space.