Articles Tagged ‘Twitter’

#TwitterFronts entrance

TwitterFronts ’19: Sportsnet, Universal Music innovate

Platform expands on innovative, interactive video content tailored to conversations the audience brings to the medium.

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Diving into Twitter’s 2019 original video strategy

Partnerships lead Christopher Doyle on how the content has changed, and the various ways brands can activate.

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Engagement, daily users and revenue up at Twitter

Exceeding analyst expectations, the company’s stock jumped 15%.

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What’s the impact of Twitter’s troll crackdown?

The changes were made to keep users safe and happy. But is it enough?

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Spotted! Twitter users battle for the iron throne in OOH

A real-time campaign from HBO and Twitter dominated Yonge-Dundas square, with Game of Thrones fans sharing their predictions.

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How auto brands stack up on Twitter

Which brands get the most mentions โ€“ and just how positive is the conversation?

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Users down, revenue up at Twitter

The social network is now changing how it reports its users in its quarterly statements.

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Could Snap overtake Twitter in the race for third place?

A new report on Snap by eMarketer shows that the platform’s dominance in other markets has it poised for modest growth.

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Facebook reigns supreme with Canadians: study

Despite being most popular, the MTM’s study confirmed the trending stereotype that Facebook is most popular with older users.

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ICYMI: Twitter to stream Lets Talk special, Snap loses another

Plus, one Canadian comedian is on the roster of celebrities in the new Big Brother run.

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What got the most Twitter traction in Canada this year?

The Habs, Drake, iHeartRadio and John Tavares got a lot of love on social this year.

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Paul Burns on collaboration, speed and moving down the funnel

The year-end Industry Wish List returns with the managing director of Twitter Canada on the importance of cultural relevancy in branding.

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What topics get Canadians Tweeting most?

Music, media and family topics rule for users, and many don’t mind bringing brands into the conversation.

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Not all media trust is equal: study

Traditional media is seen as more trustworthy, but skepticism varies across provinces and demographics.

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People Moves: GroupM, Snap and more

Canada’s media companies are saying hello โ€“ and goodbye โ€“ to people across account management, business and talent teams.