Bree Rody
Vancouver Titans renew Circle K sponsorship, partners with Jack Links
Besides future plans for more fan-focused activations, Circle K is sponsoring a social video series to help fans get to know the players better.
ICYMI: Facebook’s rocky week continues
Plus, Scott McGillivray launches a podcast and Gameloft debunks gamer myths.
What’s the state of omnichannel programmatic in Canada?
Data from MIQ shows that, when compared to the U.S. and the U.K., Canadian marketers invest less of their budgets in programmatic channels.
AGT stays hot, but the summer TV lull looms: Numeris
While the competition powerhouse remains a favourite, some markets opt for news and reruns.
Can advertisers fare without Facebook?
A boycott of the company could prompt change, and industry insiders believe it might convince other media platforms to amp up their attribution game.
Toronto radio market buzzes amidst reopening: Media Monitors
Meanwhile, Montreal’s market stayed tepid.
Should brands get in on the Houseparty?
The video chat wars are heating up – is Houseparty worth diving into even without traditional ad placements?
Device and media consumption during the pandemic may have peaked
The outside world is proving tempting – for now – as Canadians start to settle into their own personal new normals.
Corus revenue down 24%, radio revenues cut in half
Despite engaged audiences, solid subscription revenue and increased interest in its digital product, TV revenues dropped by 21%.
ICYMI: Peacock originals coming to Canada, CBC sets diversity goals
Plus, CWA Canada is set to add workers from two prominent media organizations to its membership.
NLogic and TVBeat partner on inventory service
The new software will allow broadcasters to organize their inventory and report on campaigns faster.
