Val Maloney
Sportsnet unveils redesigned website
The Rogers Media brand’s new site uses responsive design, with the relaunch sponsored by BlackBerry.
Crown Royal marks a maple launch
The Diageo brand has launched a new flavoured whisky aimed at a younger demographic.
Spotted! Kellogg launches a tweet shop
The brand is trading tweets for boxes of its new All-Bran Cranberries & Clusters cereal at a pop-up shop this week in Toronto.
MediaCom adds to global team
The agency has added Matthew Mee and Dominic Guba to the international leadership team for the company.
The Vancouver Aquarium shares shark facts
The aquarium is promoting its winter exhibit with little known facts about sharks and rays.
Bell Media launches with Toyota Canada for Refined
The branded content series will be broadcast on the Discovery Canada website.
Gougoux sells BCP to Publicis
The owner sold his 100% stake in the agency, as well as his 30% stake in Publicis Canada.
Space rebrands
The Bell Media channel is aiming to better reach its existing target, and has kicked off a campaign promoting its new look.
Pizza Hut marks a royal launch
The Yum! Brands QSR has brought the brand’s Crown Crust Pizza to Canada.
Toronto Star announces restructuring
The Torstar paper is outsourcing page production and most print design work and reducing staff levels in other areas following revenue challenges.
Competition Bureau approves new Bell/Astral deal
Corus will acquire TV and radio properties from Bell if the deal with Astral clears the CRTC, and has entered into one with Shaw Media to takeover the remaining share in ABC Spark and offload its interest in Food Network Canada.
Spotted! The Weather Network blooms into the new season
The channel promoted its Spring Outlook with a tulip-filled billboard on Monday morning.
Sears Canada launches spring spots
Injecting its line of products with some humour is the goal of the new TV campaign.
CTV encourages PVR recording
The Bell Media channel has launched a new spot urging recordings of its serialized drama, The Following.
Spotted! Disney monkeys around for Oz launch
The company has street teams in major Canadian cities this weekend in advance of Oz the Great and Powerful hitting theatres next week.
