News
Christine Saunders joins Dentsu Canada
The former Starcom CEO will be stepping the role of CEO, Media Practice.
Rogers, Corus in dispute over channel packaging, realignment
Rogers has filed to appeal a decision from the CRTC to prevent it from moving Corus channels Home and Flavour.
Happy holidays from Media in Canada
We’ll be back in the new year!
Canadians trust brand employees over influencers: report
The the Leger DGTL 2025 study covers social media behaviours and preferences of different generational cohorts.
Industry News: Hummel becomes the official kit provider of the NSL
Meanwhile, Best Buy enhances the online customer experience for third-party brands, Pluto celebrates two years in Canada, and Bell is rebranding its specialty channels.
What the rise of video podcasts means for advertisers
Experts weigh in on the evolution from an audio-only medium to a multimedia experience.
Horizon brings integrated agency to Canada
Launched earlier this month in the U.S., One Horizon is a full-service offering.
Pinterest hires new VP global agency sales from TikTok
Soniya Monga also worked in similar roles at Snap, Microsoft and Linkedin.
Spotted! Heineken’s Union pop-up offers a break for Christmas shoppers
The brand launches a pop-up gift wrap store to promote its non-alcoholic beer at Union Station.
Transit sponsor Corby expands NYE ride program to Calgary
The spirit brand also created a J.P. Wiser’s campaign to promote its efforts in helping New Year’s revelers travel safely this year.
CIBC expands media partnership with Toronto’s Pearson Airport
The bank will sponsor free Wi-Fi, and will have increased presence on passenger boarding bridges.
Industry News: Samsung adds Letterman TV to its FAST roster
Plus, Hyundai is sponsoring NHL content on Prime and Buzzfeed sells studio behind its “Hot Ones” YouTube show.
Vertiqal Studios partners with Ledge to create branded maps in games
The collaboration will allow clients to create custom integrations through in-game maps and challenges.
