Radio

Sleep Country gets into bed with Erin and Darren
The retailer has signed on to sponsor the popular 98.1 CHFI morning show.

McDonald’s buys the top: Media Monitors
The QSR bought the most radio ads in Toronto for the week of May 2 to 8.

Acura buys the top: Media Monitors
The car dealer association bought the most radio advertising in Toronto for the week of April 25 to May 1.

Bell Media grows revenue in Q1
Advertising revenue was down on TV and radio, but grew in OOH.

The Honda Dealer Association buys the top: Media Monitors
The car co purchased the most advertising in Toronto for the week of April 18 to 24.

National radio ad spend grew in 2015: CRTC
Total revenues at Canadian radio stations were slightly down last year, according to the CRTC’s annual analysis.

Evan Solomon joins national radio team at Bell Media
The 580 CFRA News Talk Radio host has been promoted to the new role of national affairs specialist across the media co’s stations.

Brands line up to reach cottage country travelers
Media Sales Lab is fronting a partnership with broadcasters north of Toronto to reach vacation-goers during the summer months.

Publishing, conventional TV are weak links in Rogers’ Q1 report
Rogers Communications CEO Guy Laurence discussed the platforms’ performance during the company’s first quarter conference call.

Hudson’s Bay takes the week: Media Monitors
The retailer bought the most radio advertising in Toronto for the week of April 11 to 17.

Mitsubishi Motors buys the top: Media Monitors
The car co purchased the most radio advertising in Toronto for the week of April 4 to 10.

Billy Bishop campaign stars satisfied customers
While PortsToronto has traditionally taken a targeted approach to its advertising efforts, this awareness-building campaign is designed to reach a wider audience.

RBC takes the week: Media Monitors
The bank bought the most radio advertising in Toronto for the week of March 28 to April 3.

PepsiCo lets hockey fans hoist the Stanley cup
Aiming to give fans the experience of their lifetime, the company has partnered with Subway restaurants across Canada.