Supreme Court to rule on Canadian TV signal dispute
Bell Media is appealing a lower court decision on Canada’s fee for carriage debate.
Sportsnet going for number one
The Rogers Media brand unveils its new look on Monday, with an eye on taking over the category in Canada.
Citytv still on top: Media Monitors, Sept. 19 to 25
The channel remains the top radio ad buyer in Toronto, with Esso also standing fixed at #2.
Clarity Outdoor Media adds a face
The mediaco has placed a new LED and Trivision board for clients CBC and Capital One near the Gardiner Expressway.
Jack Daniel’s gets sweet
The whiskey brand goes digital and buys big for the launch of Jack Daniel’s Tennessee Honey.
Honda grooves with Gen Y
The car brand mixes music with the launch of its 2012 Civic to reach a younger demographic.
Spotted! The Body Shop and Virgin Mobile beautify
The two companies launched a new makeup line and partnership with makeovers in Toronto.
CTV launches with Lexus
The channel’s new iPad app is being sponsored exclusively by the car co.
Sun Life Financial creates a Brighter Life
The insurance co aims to provide solutions to financial problems with its new content site.
Spotted! Microsoft Advertising tells a tasty tale
The company launches its latest campaign by feeding media agency workers.
CRTC chair Finckenstein to end term in 2012
Canadian Heritage Minister James Moore signaled in a tweet Tuesday that the search for a new CRTC chair has already begun.
Volkswagen augments OOH reality
The automotive brand celebrates the Canadian launch of the 2012 Beetle with billboards brought to life via AR.
Halifax reading most newspapers: NADbank
The Toronto Star is the most read newspaper in the country, according to the latest NADbank report.
Fall TV: CTV takes Monday night
The second episode of Two and a Half Men beat out the premiere of Terra Nova on Citytv.
Vaseline gets a grip with men
The Unilever brand launches its new male-focused product line with an experiential stunt and online ads.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
