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Talk Radio Idol engaging would-be hosts?

Toronto’s Newstalk 1010 has put a radio-friendly spin on the reality juggernaut.

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Rogers to intro home phone in Nfld with big bash

Rocking The Rock on Labour Day was FUSE Marketing’s goal in creating the lively campaign.

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CMT pushes fall of reality

The country music net has a few new reality series packed into its fall premieres.

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CBC Radio goes for tech-savvy crowd

The pubcaster’s newest radio shows attempt to get listeners online and participating.

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Motor City set for November

The six-part mystery series will face stiff competition in its Thursday night slot.

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Our Green Home targets the enviro-motivated

Four Toronto-based companies are behind an earth-friendly lifestyle mag that’s headed for doorsteps next month.

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IKEA voiceover guy now a cyber star

He’s still nameless, but now the dude with the sing-songy Swedish accent is visible in a new mattress campaign.

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Discovery puts Mars on rolling billboards

Transport trucks across southern Ontario will push the net’s main fall programming event.

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Eloda names Rainville president/CEO

And it’s looking to beef up its presence down south.

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Sears on top TV spenders chart for first time this year: Eloda – August 18-24, 2007

Although the retail giant is consistently among the top radio advertisers, this week marked its 2007 debut among the highest-spending TV marketers.

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Little change in spot volume by top radio spenders: Media Monitors – August 20-26, 2007

Rogers Wireless and Sears rounded out a month of enjoying the top two spots.

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Who’s that mystery woman at the Delta Chelsea?

Passersby have been guessing she’s part of a teaser brand campaign, and impatiently awaiting a big reveal. They’re wrong.

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Sympatico/MSN goes after flick fans

Sympatico.MSN.ca is going after movie buffs and film fest fans with two newly launched sites.

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Schneiders staging ‘meat and greets’

Now on tour is a mobile historical museum hosted by a former hot dog blender who’s currently appearing on Canada’s Next Top Model.

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Slice growing, says Alliance

This summer has been good to Slice, which Alliance Atlantis says is showing significant growth in key demos since it launched nearly six months ago.