
Talk Radio Idol engaging would-be hosts?
Toronto’s Newstalk 1010 has put a radio-friendly spin on the reality juggernaut.

Rogers to intro home phone in Nfld with big bash
Rocking The Rock on Labour Day was FUSE Marketing’s goal in creating the lively campaign.

CMT pushes fall of reality
The country music net has a few new reality series packed into its fall premieres.

CBC Radio goes for tech-savvy crowd
The pubcaster’s newest radio shows attempt to get listeners online and participating.

Motor City set for November
The six-part mystery series will face stiff competition in its Thursday night slot.

Our Green Home targets the enviro-motivated
Four Toronto-based companies are behind an earth-friendly lifestyle mag that’s headed for doorsteps next month.

IKEA voiceover guy now a cyber star
He’s still nameless, but now the dude with the sing-songy Swedish accent is visible in a new mattress campaign.

Discovery puts Mars on rolling billboards
Transport trucks across southern Ontario will push the net’s main fall programming event.

Eloda names Rainville president/CEO
And it’s looking to beef up its presence down south.

Sears on top TV spenders chart for first time this year: Eloda – August 18-24, 2007
Although the retail giant is consistently among the top radio advertisers, this week marked its 2007 debut among the highest-spending TV marketers.

Little change in spot volume by top radio spenders: Media Monitors – August 20-26, 2007
Rogers Wireless and Sears rounded out a month of enjoying the top two spots.

Who’s that mystery woman at the Delta Chelsea?
Passersby have been guessing she’s part of a teaser brand campaign, and impatiently awaiting a big reveal. They’re wrong.

Sympatico/MSN goes after flick fans
Sympatico.MSN.ca is going after movie buffs and film fest fans with two newly launched sites.

Schneiders staging ‘meat and greets’
Now on tour is a mobile historical museum hosted by a former hot dog blender who’s currently appearing on Canada’s Next Top Model.

Slice growing, says Alliance
This summer has been good to Slice, which Alliance Atlantis says is showing significant growth in key demos since it launched nearly six months ago.