Articles Tagged ‘advertising opportunity’

Food Network serves up SugarStars and Meat Men for fall
The Shaw Media channel will be promoting new series SugarStars with a multi-platform campaign.

Shaw acquires The Client List for Lifetime Canada channel launch
The Jennifer Love Hewitt-starrer will bow on September 2 at 10 p.m., after the premiere of Drop Dead Diva at 9 p.m.

Impact arrives on the HuffPost Canada site
The publisher launched the platform for social change, which is without a launch sponsor, after seeing Canadians frequenting the vertical in the US.

Torstar ceases printing of The Onion
The last issue of the Toronto edition of the parody news pub will hit the streets July 26.

TSN releases CFL plans
The Bell Media channel unveils a new social TV segment and its 77-game schedule leading up to the 100th Grey Cup.

Pizza Pizza serves up andPOP
Screens in the QSR’s stores will now stream the distributor’s programming along with advertising from its sponsors.

Viewers get closer to celebrity fashion on E!
The new Celebrity Style Story series is being sponsored by L’Oreal and PGX, with the Bell Media-owned channel open to integrating other brands into the show.

The Bachelor Canada gets a set of sponsors
The Citytv reality show will see integrations from Colgate-Palmolive, Coty, Energizer and Kraft this fall.

Global targets Beliebers
The channel is airing a two-part concert special next week in simulcast with NBC.

Kathy Griffin gets a talk show on E!
Kathy will premiere this Friday with a focus on conversations about celebrities and the comedian’s personal life.

Virgin Radio 96 gives listeners control
The Montreal Astral Radio station lets listeners choose the songs on its station in real time with the Virgin Radio Takeover.

CTV creates scripted content for Saving Hope
The new medical drama, which premieres next week, is being supported by online companion content with ad placement and sponsorship opportunities available.

Toronto Standard launches a video site
The online publication has created a dedicated site, Daily Cable TV, to share its in-house produced videos as well as those taken from social sites.

AToMiC: Stevie makes social media shows
The start-up, which breaks social media updates into TV-like programs, is open to sponsorship opportunities.

Remedy Health Media enters Canada with Crucial Interactive
The health and lifestyle publisher is now working with the Toronto-based agency to get Canadian advertisers onto its sites.