Articles Tagged ‘Crucial Interactive’

Crucial Interactive expands into kids entertainment

The media co has exclusive rights to more than 50 properties across gaming and entertainment verticals.

Crucial Interactive to rep Everyday Health

The digital media company will now represent advertising for the site in Canada.

Crucial Interactive acquires Okra Media

Toronto-based Crucial has acquired the company, which specializes in building rich-media-based cross-platform ads.

Crucial Interactive names Brad Alles SVP of sales

The former Yahoo! Canada and Alliance Atlantis head of sales steps into his new role effective Oct. 15.

Crucial Interactive partners with BlogHer

The company will exclusively represent the publisher’s Canadian ad inventory as it starts to develop content for Canada.

Staples celebrates back-to-school

The retailer has brought back its “Most Wonderful Time of the Year” campaign with TV spots and its first-ever cinema pre-roll buy.

Rebellion Media acquires Crucial Interactive

The acquisition will see Crucial operate as an independent division within the digital media company and sell its digital and mobile ad inventory.

Crucial Interactive to rep Warner Bros. digital

The company will exclusively represent the media co’s Canadian digital operations.

Remedy Health Media enters Canada with Crucial Interactive

The health and lifestyle publisher is now working with the Toronto-based agency to get Canadian advertisers onto its sites.

Crucial Interactive strikes rep deals with business sites

In a move to ramp up its business category, the digital media co is providing Digitaljournal.com and Ibtimes.com with a Canadian sales team.

Crucial Interactive explores with Redtag.ca

The digital media company is the new exclusive rep for the travel destination, with online, mobile and tablet ad opps available.