Articles Tagged ‘Facebook’
Yahoo! gets personal at Social Media Week
The conference kicks off with Patrick Albano, VP of sales at the internet company talking about consumer and brand relationships in the social media space.
Nissan Canada seeks innovation
The car co is rolling out webisodes from consumers vying to create its next ad campaign.
Joe Fresh partners with Alliance Films
The clothing and movie companies are teaming up to promote The Hunger Games.
Parta Dialogue assesses the cost-efficiency of social media
The Montreal-based agency has announced that it will be measuring the social media campaigns of Rona and Air Transat with its new e-Value tool.
Lipton Brisk Iced Tea’s Star Wars battle
The Pepsico brand launches its largest campaign to date with executions inspired by the Lucasfilm franchise.
KFC gets together with its fans
As part of MiC‘s 2012 goal of highlighting the best international campaigns, check out this contest from the Australian arm of the QSR aimed at bringing Facebook friends together.
Telus makes a merry connection
The mobile co has launched a contest connecting Facebook fans with in-store customers and gifting them with prize packs.
Best Buy unwraps its digital ‘presents’
The company has launched a holiday app aimed at making people aware of its gift selection.
AToMiC: Nissan puts out a casting call for innovative thinkers
The car brand launches an interactive campaign that has Canadians creating its next TV commercial.
Marketing a band 101
MiC talks to the people behind South African indie band The Parlotones, who have worked with KFC, Volkswagen and even a winemaker.
AToMiC: Citroen races through the Twitter-sphere
The car brand launches a unique campaign today that allows social media users to navigate a car across the Netherlands.
Leger Marketing dishes out a social reality check
Twitter usage makes serious gains, and more companies expect to increase their social media marketing budget in the year ahead.
Best Buy says ‘game on’
The retailer is targeting moms with its holiday campaign which features a big TV buy and a Facebook game.
Notes from the Mediascape: SocialSamba brings TV characters to life
The US-based company creates personalized, real-time conversations with fictional show characters and their fans.
Schick gives consumers the ‘License to Grow’
A Facebook initiative invites guys to download a license to grow a moustache in support of Movember.
