Articles Tagged ‘Major League Soccer’

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Caterpillar signs sponsorship with MLS

The heavy machinery brand is looking to connect with the league’s young, diverse audience.


Major League Soccer comes back, plans expanded postseason

Bell Media’s TSN retains exclusive English-language broadcast rights to the league.


Major League Soccer is back (and so are brands)

TSN will broadcast 54 matches between July and August.


Kellogg Canada inks multi-year sponsorship with MLS

Snack brands Pringles, Rice Krispies, Pop-Tarts and more will be integrated during TV broadcasts.


TSN and Sportsnet announce Major League Soccer schedules

Bell Media-owned TSN to air 90 matches featuring various MLS teams, while Rogers’ Sportsnet is to carry just 11 Toronto FC games.