Articles Tagged ‘Rogers’
Rogers tees up with the Presidents Cup
The company is the official telecommunications partner of the tournament, which returns to Canada after 17 years.
Corus files complaint to CRTC over Rogers’ Disney, WBD deals
Corus Entertainment is alleging that Rogers has given itself undue preference after adding the Disney+ ad tier to its existing plans.
Rogers dominates the airwaves: AdEase radio
The telco increased its buying in the week of Aug 5 to 11, compared to the previous week.
Rogers named the new lead sponsor of TIFF
The telecom giant is stepping in after the festival and Bell ended their 28-year-long relationship.
Rogers reports 7% increase in media revenue for Q2
Rogers Communications saw an overall revenue increase of 1% for the quarter, coming to $5.09 billion.
Corus to cut workforce by 25% in business right-sizing plan
Co-CEO John Gossling confirmed the layoffs, as well as radio and TV channel cuts, in a call with investors on the company’s Q3 performance.
Rogers adds Disney+ to TV package under Disney deal
The agreement brings the ad-supported version of Disney+ to Rogers TV users at no additional cost.
Warner Bros. Discovery to end Corus content, trademark deals
Rogers will be picking up brands like HGTV Canada and Food Network Canada, along with brands currently held by Bell.
Tims moves to the top of radio, boosted by big buy in Calgary
Subway ranked second between May 6 to 12, followed by Rogers and Government Of Ontario.
Big changes are afoot for live sports, say media buyers
Execs say there are a whole host of benefits and issues when it comes to streamers striking deals with sports leagues.
McDonald’s and Tim Hortons push their buy on radio
AdEase’s latest report shows that the QSRs now top the rankings of most active advertisers.
Race for the Stanley Cup attracts dozens of playoff partners
Playoff partners have launched numerous ad campaigns and contests hoping to score with hockey fans across the country.
Rogers, Amazon, NHL ink two-year Monday Night hockey deal
Under the deal, Prime Video will become the home of Monday Night Games in Canada starting in the 2024-25 season.
Toyota stays at the top and IKEA increases its purchase: AdEase Radio
The home furnishing brand was one of the week’s biggest movers, climbing 380 places in Edmonton.
Sportsnet secures sponsors for Stanley Cup Playoffs
Boston Pizza, RAM and Home Depot are among the new partners.
