Articles Tagged ‘Shaw Media’

Shaw Media’s sales integration
Errol Da-Re, SVP of sales at the media co, on the changes that have gone on in the past year and how 2014 is shaping up so far.

GE Monogram launches branded chef series with enRoute
Print and video content featuring Canadian chefs will appear in Air Canada’s inflight magazine as well on the back-of-seat entertainment system.

IAB Canada adds new board members
Paul Burns from Shaw Media and Yahoo Canada’s Claude Galipeau are joining the organization’s board of directors effective immediately.

Shaw launches History Go app
Full series and new episodes of Vikings and Yukon Gold are now available to TV customers with Shaw and Rogers, but Bell customers will have to wait.

Small businesses we’d tune in for
On the heels of shows like Timber Kings and Pawn Stars, we break down who else has reality show potential.

Top Chef Canada reveals details of next season
The fourth season of the Food Network Canada show bows on March 10, with SpongeTowels, GE Monogram and Caesarstone signed on as grand prize sponsors.

Academy of Canadian Cinema & Television names new board members
Jennifer Dettman (pictured) from the CBC and Christine Shipton from Shaw Media join the board of directors, bringing its total to 18 members.

Lincoln partners with Food Network Canada for new web series
The Shaw Media channel’s celebrity chefs are promoting the 2014 Lincoln MKZ in a new online campaign.

Big Brother Canada returns March 5
The Brick returns as a sponsor for the second season, though there are still some multi-platform sponsorship opportunities available.

Showcase doubles down on Helix marketing
The four week national campaign uses everything from people in hazmat suits to videogame ads to promote the new sci-fi horror series.

HGTV’s Timber Kings premieres to timeslot win
The new factual series, targeting a new demo for the net, debuted Jan. 5 to a specialty win in the 10 p.m. timeslot.

Shaw launches first Twitter Amplify program
The media co is partnering with P&G’s CoverGirl to launch content on the social media service around tonight’s 2014 People’s Choice Awards on Global.

Chopped Canada debuts to record numbers on Food
The Canadian edition of the international format is a winner with viewers, becoming the highest-rated premiere in the channel’s history.

NCIS gets most viewers: BBM
The Global crime drama drew the most viewers for the week of Dec. 16 to 22.