Articles Tagged ‘Showcase’
Broadcasters bring fall hits to Fan Expo
Details on premieres and activations that Rogers, Shaw and Bell Media are bringing to this weekend’s event in Toronto, which is expected to get over 100,000 visitors.
Shaw Media introduces new TV ad option
The live on-screen integration allows the media co to insert ads into already produced programming, such as this weekend’s broadcast of The Hangover.
Showcase launches Continuum Interactive
The convergent experience, developed with Toronto-based Secret Location, incorporates Vine videos and social media sharing and voting to influence the outcome of the second season finale.
Showcase promotes with partners and aliens
The Shaw Media channel has launched a multi-platform campaign for its big spring shows, which includes a partnership with EB Games for Defiance.
Fall TV: More pickups
Vegas, Elementary and Arrow are picked up for full seasons, with additional scripts ordered for other rookie shows.
Showcase gets rose-y for Beauty and the Beast
The Shaw Media channel is promoting with a multi-platform campaign that includes rose petal-filled transit shelters.
Dempster’s gets down to earth
The Canada Bread-owned brand is casting a wide net with a campaign that takes a different approach to promoting its popular product.
Showcase launches an arresting campaign
The Shaw Media-owned channel is promoting new fall crime shows with a campaign that uses the Canadian Premium Audience Exchange (CPAX) to place pre-roll ads for the first time.
Fall TV: The next big thing on specialty
A breakdown of what’s gaining momentum on specialty networks, and the shows expected to be hits right out of the gate, according to TV execs.
Secret Location, Thunderbird Films win Digital Emmy
The transmedia episode Endgame Interactive, a digital extension of the former Showcase drama, earned the award in the fiction category.
Lost Girl Pre-Show aims to grab fae-netic fanbase
Filmed on-set, the one-hour special will air on Showcase Apr. 1 at 8 p.m., just ahead of the show’s second season finale.
King builds its case online
The Showcase drama has launched a video series to ramp up excitement in advance of its second season.
Global adds King to Fridays
The police drama’s first season will air on Shaw’s main net starting this week, ahead of the season two premiere on Showcase.
Showcase adds Rizzoli and Isles to winter sked
The new crime drama, as well as Lost Girl, topline Showcase’s winter sked.
Shaw Media re-ups Haven for Showcase
The FBI supernatural drama received an earlier third season order from SyFy in the US market.
