Articles Tagged ‘Sportsnet’

soccerShutterstock

Sportsnet makes room for women’s soccer

With an increased appetite for sports and a new generation of fans on the rise, Sportsnet’s new two-year deal represents a golden opportunity.

ovi

Sportsnet and EA Sports team up on branded content series

It’s the first time EA Sports has worked with the network in an effort to promote its new game.

basketballShutterstock

The Raptors keep breaking records

Despite playing an afternoon match, the Raptors pulled in their biggest audience for a first-round Playoff game ever.

unnamed

Sportsnet, TSN usher in the Raptors return

Coach Nick Nurse has said he enjoys afternoon games. Hopefully fans will as well, as most broadcasts will take place mid-day.

hockeyShutterstock

The die is cast: Playoffs round one schedule is finalized

Three Canadian teams are still in it to win it.

News

Ram, Canadian Tire partner with Sportsnet for fantasy hockey

No fans in the stands? No problem, say two major brands.

Barrie

Sportsnet, TSN prepare to usher back in NHL, MLB and NBA

The shortened season will mean up to a half-dozen games in one day at the busiest times.

tim_sid640

ICYMI: Tim and Sid are back

Plus, Murdoch Mysteries will return, and Facebook has reached a settlement to help moderators experiencing trauma.

hockeyShutterstock

The NHL reveals its content plans going forward

Social content, classic games and e-sports are all part of the league’s programming strategy.

RaptorsGaame6

Could another Raptors run give TV a shot in the arm?

TSN and Sportsnet have found a temporary solution to fill 24 nights of primetime slots. Is it enough?

markus-spiske-XHTBZpRBoi0-unsplash (2)

Women’s game drives gains for All-Star Weekend

Aside from being the first Weekend to feature a women’s game (which helped lift the Skills Comp by 20%), the event also featured unique ad placements.

TheNational

ICYMI: CBC switches up The National, Uber hires new global head of media

Plus, Sportsnet ratings increase at midseason and Now Magazine ups editorial staff following Media Central acquisition.

Loblaws

Sportsnet, Loblaw’s spread halftime cheer

Raps superstar Serge Ibaka will host a special dinner in lieu of commercials on the big Christmas Day game.

maxresdefault (1)

Sour Grapes: Don Cherry, diversity and the future of hockey

Buyers and analysts weigh in on the changing landscape of the sport following the controversial personality’s firing from Sportsnet.

Corby Spirit and Wine Communications-J-P- Wiser-s goes back-to-b

Wiser’s takes over Sportsnet’s morning show

In the third iteration of the Alumni Whisky Series, the Corby brand will take to the radio airwaves to tell the stories of some of Canada’s favourite hockey stars.