Articles Tagged ‘TIFF 2018’

Spotted! Bubbly, beauty and brand activations at TIFF

Air France and L’Oreal Paris are bringing glamour to the red carpet, while Bell and No Frills are bringing fans closer to the films.

ET Canada launches TIFF specials on Twitter

Festival sponsor Nespresso will promote the streams.

TIFF 2018: Aurora partners for pop-up and parity

On top of hosting red carpet and press events, the licensed cannabis producer will sponsor TIFF’s gender parity initiatives.

TIFF 2018: Lyft inks first festival partnership

The ride-sharing company will use festival touchpoints to promote its message of diversity and inclusion.

TIFF 2018: Sorel strides in as an official sponsor

The footwear brand puts a fashionable foot on the red carpet to show it’s more than winter boots.

TIFF 2018: Visa helps attendees skip the lines

The financial services company will focus on its branded screening room as it makes touchless payment service a more hands-on experience.

TIFF 2018: Nespresso makes it official, RBC adds five years

A first look at how some of Canada’s big brands are investing in activations at the country’s biggest film festival.