Articles Tagged ‘Facebook’

Facebook

Facebook News Feed changes will affect publishers, brands

Publishers have been notified to expect lower reach, referral traffic and video views.

theScore- Inc--theScore Launches First-Ever Fantasy Sports Game

TheScore delves deeper into gaming on Facebook

A new fantasy sports product offers an easy entry point for new audiences as the company continues investing in digital channels.

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ICYMI: Meet the new Globe and Mail

Plus, the Facebook Journalism Project pairs with Ryerson, and the latest Canadian theatre stats.

Garrick

Garrick Tiplady to take the reins at Facebook Canada

Tiplady succeeds Jordan Banks as the country’s managing director.

Facebook

Facebook begins ad transparency test in Canada

Canadians are the first to test the feature, which includes seeing the ads being run by Facebook pages.

Facebook

Facebook ad revenue crosses $10 billion in Q3

Ad revenue grows 49% thanks to 6 million advertisers, but growth is slowing.

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Canada to test Facebook’s political ad transparency tools

The company’s announcement follows concerns over foreign influence on the 2016 U.S. federal election.

facebookWatch

Facebook tests moving Posts out of news feeds

The social giant responds to reports of a six-country test that has publishers worried about reduced organic reach.

Hopper Stories

How Hopper’s Stories strategy paid off

Growth manager Simon Lejeune said strategies are tricky for mobile-only companies.

facebookWatch

Messenger adds new tools for reaching mobile users

Product marketing lead Jessica Sherrets on its evolution from an in-app feature to a unique advertising medium.

6300ParcMontreal

ICYMI: A big move in Montreal for Publicis

Plus, Instagram hits another advertiser milestone, and Carmilla will appear on the big screen for one night only.

Pennigntons

Spotted! Penningtons dances into social video

Flash dance mobs and Facebook Live help the retailer lead a movement.

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Social networking continues to rise: study

The MTM’s newest study found that social networking has not plateaued just yet, and usage is almost even on desktop and mobile.

MartinSorrell

ICYMI: Net sales down at WPP, Facebook updates Journalism Project

Plus, Quebecor has invested in a Montreal heritage site and Cineplex has launched another location of the Rec Room.

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Walmart tweaks its back-to-school targets on Facebook

This year’s campaign went fully immersive and targeted students as well as moms.