Jennifer Horn
Predictions for a “Wired City”
Jupiter Research founder Josh Harris takes Chatroulette to the next level, and gets brands in on the action.
Wendy’s finds the beef
The QSR has launched an extensive campaign to introduce it’s new cheeseburger and updated catchphrase.
Colleges Ontario promotes cutting-edge programs
The organization’s latest campaign attempts to convince students to consider careers for the knowledge economy.
FX Canada reveals program lineup
Advertising and sponsorship opps are available for the launch of the channel and a sneak peek on Citytv.
Eccotique Spa and Salon attempts to fight crime
The Vancouver-based spa exchanges gift certificates for confessions from Stanley Cup rioters.
The Gazette shows its socially-savvy side
The Postmedia newspaper turned its front page into a Twitter feed for its “Words Matter” campaign.
App-etite: Rethink creates awareness with hunks
The charity launched an app that has near-naked men reminding women to touch, look and check their breasts.
Let The Morning Show begin
Launched yesterday, the Global news program debuts with a sweeping campaign.
Laineygossip.com revamps
The re-designed blog site has been complemented with new advertising units.
TV chosen as top viewing screen: study
Canadians are traditionalists, preferring to watch shows on TV over mobile, tablet and computer according to the TVB study.
Mobile beats online advertising: study
The Dynamic Logic study finds mobile campaigns generate more awareness and purchase intent.
Novus Media expands into Canada
The OMG agency has set up an office in Toronto with Kevin McDonald, former Quebecor Media director, heading up the division.
Sapporo brings Japanese personalities to life
The beer brand aims to expand its reach beyond the sushi bar with a new interactive campaign.
Big Bang Theory back on top: BBM, Sept. 26 to Oct. 2
The genius crowd moves up from the previous week’s #2 spot with The Amazing Race following shortly behind.
comScore enhances tracking tool
The revised Ad Metrix Social allows advertisers to track ads on social networking sites.
