Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney

The Kit restructures

The Torstar beauty and fashion mag has hired an editor in chief to refocus its weekly print edition.

Jennifer Holgate to join Rogers Digital Media

The Starcom MediaVest Group senior VP is joining Rogers starting in September.

Exclaim! Media and Aux TV launch Concertsherpa.com

The concert listings site has kicked off by showcasing shows in Toronto, Montreal and Vancouver, with sponsorship opps open.

Simon Jennings no longer with Postmedia

The decision for Jennings to leave his post of chief revenue and digital officer after six months was mutual, according to a company representative.

UM and M2 Universal top Canadian RECMA report

The Mediabrands agencies brought in the most billings in the country for 2011.

MEC Canada announces new SVP, managing partner

Alastair Taylor has joined the agency from Carat, and will split his time between Molson and new business planning.

The Verdict: L’Oreal Canada creates new connections

VP and CMO Marie-Josee Lamothe tells MiC about L’Oreal Canada’s first venture into creating multi-platform content through Canada’s Best Beauty Talent.

Torstar ceases printing of The Onion

The last issue of the Toronto edition of the parody news pub will hit the streets July 26.

Starcom MediaVest Group tops global RECMA report

The network is the top performer according to the Global Billings Rankings 2011 report, which includes results from 61 countries.

GroupM reduces global ad spend forecast

The company has revised its numbers based on factors including a loss of economic momentum.

Vancouver is Canada’s wealthiest city: study

A recent study from Environics says the B.C. city has retained its status as richest, and Canadians overall experienced a 0.04% drop in net worth during 2011.

Sears Canada signs on with YTV’s The Next Star

The chain is activating across multiple platforms with the show, which is also working with Hilroy and Allan Candy.

MiC Editor’s Pick: Bringing fans into the fold

Welland, ON.-based band Street Pharmacy has launched a celebrity-brand inspired direct-to-consumer program to collect data and connect directly with fans.

#Changethemodel: TVB’s Theresa Treutler talks ratings

The TVB president and CEO on the current state of the Canadian TV and digital video ratings system in Canada, and what needs to change.

#Changethemodel: Direct-to-consumer initiatives

MediaCom’s Kevin Keane on why creating programs that integrate into consumer’s daily lives, like the Nike+ FuelBand, has reached the point of being “business critical.”