Supplement Profile

CBC: Trust in a time of uncertainty

CBC & Radio-Canada’s go-to status in a year of crisis has driven a 150% gain in programmatic revenue

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Sharethrough: How respect for the user rewards brands

Now merged with District M, the platform is making digital advertising more user-friendly

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The Globe and Mail: The quality of conversation

Optimizing client campaigns using the nimbleness of programmatic

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MiQ: Partnering for incremental reach

The tech co’s new data partner, Samba TV, helps it better leverage linear and connected TV

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Quantcast: Building the future of Programmatic

With the phasing out of third-party cookies, their new programmatic platform covers everything from planning to innovation

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How The Globe’s first party data cuts cookies out of the mix

The Globe and Mail’s evolved ad platform delivers targeting effectiveness via context and engagement solutions unique to its platform

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MiQ bridges the gap between TV and digital

How Advanced TV informs better programmatic outcomes

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CBC/Radio Canada’s trifecta – trust, reach and brand safety

CBC’s Contextual Intelligence is a big advancement on targetability and brand safety

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Quantcast’s guide to life after third-party cookies

Understanding the challenges and leading the charge on new solutions for marketers in a cookieless world.

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DAX connects brands with the world’s best audio content

As online audio opps abound, the digital audio exchange simplifies and maximizes ad investment.

MiQ Canada goes all in on mobile marketing intelligence

Combining big data and AI with human intelligence, MiQ helps marketers solve the ever-present issue of what to do with all their available data.

Contobox partners with brands to drive engagement and deliver insights

Helping brands build interactive creative for the programmatic world and deliver more personalized experiences across mobile, desktop and tablet.

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The Exchange Lab data solution advances the game

The Exchange Lab’s platform, Proteus, unifies leading programmatic advertising technologies and tools to provide greater access and visibility across the digital marketplace.

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Wave Digital Media amps up digital effectiveness

Combining technology and data insights with a bespoke, high-touch approach, Wave zeros in on the best ways to connect brands with their core audiences to maximize ad resonance and results.

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CBC’s full-court automation play

The pubcaster is rolling out programmatic buying options on even more of its platforms, and hoping to eliminate waste and human error along the way.

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