Mobile
AOL unveils new originals slate
The company’s new programming includes a range of new global series from Coach Snoop to Bitcoin: Digital Gold?
Charting the growth of Canada’s video market
The latest report from Videology shows that 15% of ads on its platform were for mobile-only campaigns.
Students are most likely to share: MTM
Over half of all Canadians report sharing a news article and link to a video within the past month.
Taco Bell brings personality to Snapchat
The QSR hopes to grow its presence on the platform following a nationwide search for a permanent host.
YouTube opens Toronto studio
Mark Swierszcz has moved from Bell Media to Google Canada to lead the space.
Cue Digital signs with the MailOnline
The company will be representing ads for the U.K.-based publication in Canada.
Half of Canadians stream TV online: MTM
Netflix experienced a double-digit jump in reach, according to a new report.
Oboxmedia signs with TuneIn
The publisher network is partnering with the male-skewing audio network in Canada.
Day-part buying comes to Facebook
The company is aligning closer with TV buying, allowing clients to target consumers during specific periods of the day.
Two new directors for TubeMogul
Andrew Lionis and Christopher Wong have both joined the company’s Toronto office.
Juice mobile launches Nectar Futures
The new platform will allow advertisers to buy mobile ad inventory ahead of time.
AOL sales director joins new video player
RJ Pauloski has been hired to lead the Canadian office for Teads, which is opening its first office in Toronto.
Index Exchange bolsters product team
The company has brought Drew Bradstock over from Google as SVP of product.
La Presse+ sees readership boost
The app, which replaced the weekday print version of La Presse in January, has new numbers out to mark its third anniversary.
Canadian Tire’s paper-to-digital gateway
After a 10-year hiatus, the retailer is bringing back its paper catalogue to lure consumers to it e-commerce site.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
