ZenithOptimedia’s Blue 449 to open in Canada
The new global media agency network will span 16 countries, with a new Canadian office to be launched by Frank Friedman.
Quebecor sees fourth quarter loss, despite higher revenues
The Quebec media giant posted a net loss of $59.5 million, compared to a profit of $300,000 in Q4 2013.
La Presse makes CPG-focused hire
Former Rogers account manager Maxine Finlay Ross has joined the company as director, brands and strategic development.
RBC Insurance taps into homeowners’ dreams
The insurance co is leveraging House and Home magazine’s strong social presence to establish itself as an authority in home maintenance.
The Globe and Mail expands its content studio
The publication has hired a business manager and filled its editorial director vacancy, with Sean Stanleigh (pictured) taking the title of managing editor.
Elle Canada gets shopping with Dior
Consumers are encouraged to click-to-buy in a new series of videos.
St. Joseph adds to its executive ranks
Two former media agency execs, Robert Lewocz (pictured) and Anna Wells, are joining the company as VPs of business development.
Torstar revenue down in fourth quarter
The company is betting big on the launch of a tablet product later this year.
Canada’s History redesigns for its future
The magazine has developed a cleaner look as it celebrates its 95th anniversary.
Calgary alt-weekly stops print version
Fast Forward Weekly‘s last issue will hit streets on March 5, following a decision by publisher Great West Newspapers.
La Presse adds to Toronto team
Julie Ihamaki has been hired as director of brand management and strategy development.
Total magazine circulation dips in last half of 2014
The top magazine in the country was Canadian Living, according to the latest AAM numbers.
Postmedia cuts jobs, offers voluntary buyouts
The publisher has terminated some national reporters while offering the buyouts in three markets.
Westjet changes ‘up’ its magazine
WestJet Magazine has been cleared for takeoff as the airline rebrands its in-flight magazine.
Quebecor creates specialized sales teams
The media co’s EVP media sales Donald Lizotte on the decision to split up its national sales team.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
