Television
ICYMI: Comscore partners with Twitch
Plus, Food Network Canada is set to premiere a new original featuring the chefs of tomorrow, and Schitt’s Creek says good-bye.
The latest in cancellations: Sports, U.S. Upfronts and more
As businesses and bodies take measures against COVID-19, the media and entertainment industries have made significant changes.
TV providers lost a combined 278,000 subscribers last year (report)
Ottawa-based Boon Dog has found that service providers are losing pace with household growth.
What the NBA’s suspension could mean for advertisers
As the NHL still has yet to make a decision on the remainder of the season, there are several scenarios that could play out with advertisers.
The Good Doctor grows its audience: Numeris
Medical dramas were on top, with Grey’s closely following The Good Doctor.
First Choice Haircutters ups its sponsorship spend with Big Brother Canada
In what the brand describes as its largest integration effort to date, it will have a physical presence in the reality show house while also sponsoring closed-captioning and 30-second broadcast spots.
Inside 1-800-GOT-JUNK’s latest TV integration
The homegrown Canadian brand attached itself to the revival season of Extreme Makeover: Home Edition to extend its feel-good brand image.
Advanced TV products drive buoyancy in Canada
Overall, the agency predicts a 3.9% increase in Canada’s advertising market next year.
GroupM brings Finecast to Canada
Already a success in the U.K. and Australia, Finecast allows precise audience targeting in connected TV environments.
Bell inks exclusive Quibi partnership
CTV News and TSN will produce daily content for the mobile-first digital service, set to launch next month.
The Good Doctor back on top: Numeris
The medial drama has grown its average audience to 2.41 million viewers.
Bell Media extends relationship with Formula 1
New this year will be extended digital coverage across TSN and RDS’ digital platforms.
Broadcast revenue grows for TVA
However, magazines continue to trend down for the Montreal media giant.
SVOD subscriptions surpass paid TV for the first time
However, there is overlap – nearly three-quarters of Canadians who pay for TV also subscribe to an SVOD.
CBC outlines the three pillars of its updated structure
The changes include new roles for Sally Catto and Susan Marjetti, and a decentralizing of CBC’s media operations.
