Labatt not giving up the NHL fight
The beer company, which added three new team sponsorships last week, is still battling to become the official beer of the league.
Big Brother eyes the top spot: BBM Canada, July 4 to July 10
Season 13 of the reality show lands at #1, knocking Combat Hospital off its two-week pedestal to the #2 spot.
Food Network to air Family Cook Off
The Shaw Media channel is bringing the Australian import to Canada.
Michele Pauchuk named new head of MEC
The Initiative EVP and managing director takes over for Bruce Neve.
ABC and Global renew Rookie Blue
A third season of the summer hit Canadian cop drama is now in development.
CCMA events to be hosted in Edmonton
The Canadian Country Music Association locks in a two-year partnership with the Alberta city, and begins promoting the events year round.
CRTC: cable and satellite operators continue to thrive
The latest TV industry survey by the CRTC reveals a sector that continues to post higher revenues and profits.
So You Think You Can Dance Canada adds five sponsors
The Bell Media show sashays into season four with a new slate of partners, including Chevrolet and McDonald’s.
ING Direct gives away cash with Red Flag Deals
The week-long deal marks the first partnership between a group buying site and financial institution.
Ad and subcriber fees boost Astral earnings
Astral Media is the latest broadcaster to benefit from an improving Canadian economy and advertising market.
FM radio alive, CRTC reports
Stations on the FM dial reported higher local and national ad revenue in 2010, while AM stations saw little change.
Spotted! Simply Orange offers a juicy retreat
The Coca-Cola brand stops pedestrians in their tracks with a pop-up oasis in Toronto’s bustling city-centre.
Mott’s searches for the face of Fruitsations
The brand targets moms for a nationwide campaign to find its next child ambassador.
Corus posts higher Q3 revenue and earnings
A recovering TV ad industry continues to lift the broadcaster.
iGotcha Media launches golf network
The digital OOH company has partnered with the Canadian Golf Course Owner’s Association on new screens in golf clubs.
