Articles Tagged ‘Budweiser’

Toronto FC signs with Labatt
The deal with the MLSE soccer team gives the brand’s Budweiser beer pouring rights at BMO Field.

Budweiser lights up the Super Bowl
The brand launched a new campaign last night, selling Wi-Fi-enabled hockey goal lights to Canadians.

Big brands tease Super Bowl spots
Budweiser has hockey, Lay’s is featuring Martin Short and McDonald’s Canada is bringing its question and answer campaign to TV in teasers around their Canadian game day spots.

AutoTrader and DDB win CASSIES Grand Prix
The agency picked up the top prize for its work on the car website. John St., Cundari, Anomaly, Juniper Park, Taxi 2 and Wunderkind also nabbed some golden hardware.

Hockey Night in Canada scores with season opener
The show’s 60th anniversary pulled in record ratings for its afternoon and primetime games.

Novel magazine ads: MiC’s Global Tour
Karen Howe at One Advertising gives her thoughts on ways that brands in Brazil and the US are getting creative with an old medium.

Budweiser gives hockey fans a big payoff
The beer co has launched a contest and campaign which will give one person hockey tickets for life.

Bud makes a game-time spot
The beer brand and Bell Media shot and cut a spot to bookend its new commercial during last night’s Super Bowl.

Super Bowl showdown
MiC asks Robin Hassan, VP of digital at Starcom, for her take on the game day ads.

Budweiser creates a ‘Super’ experience
The beer co’s marketing manager reveals the strategy behind its Canadian Super Bowl spot.