Articles Tagged ‘Horizon Media’
Horizon launches a B2B practice
Green Thread aims to apply the agency’s data-driven approach to a new core capability.
Horizon acquires stake in digital experience company First Tube
The platform’s various extensions of live events will be integrated into the media agency’s suite of client services.
Why a strong culture is also good business for media agencies
Executives explain why making employees feel valued not only helps with recruitment and retention, but to do better work.
Horizon adds a new media director
Brent Jones brings experience with big-name sponsorships to the agency’s sports division.
How privacy concerns could shape the cookieless future
New legislation and growing consumer awareness will impact what targeting data is available and how it is used.
Horizon Media appoints first-ever chief marketing and equity officer
The newly created position strengthens the agency’s commitment to embed DEI into the core of its business.
Horizon picks new head of investment
One of several recent promotions, Jenny Croswell expands her remit to include cross-media deals and agency operations.
Horizon Media wins Alberta Blue Cross
The account will be the first handled out of the agency’s new Edmonton office.
Why agencies shouldn’t sweat Meta’s ad targeting changes
Beyond the need to adhere to local regulations, removing sensitive targeting options is more of an opportunity to explore more effective methods.
Horizon to open up shop in Edmonton
The agency heads west in response to a new client win, but also what it sees as “a blank canvas” opportunity for growth.
