Articles Tagged ‘Koho’
Koho enters the big leagues with NBA sponsorship
The nationwide campaign will reach more Canadians than the fintech brand has ever done before.
Koho, Refinery29 team up to talk money
The fintech company is aiming to make financial issues easier for working millennials with Canadian editorial series, “Money Diaries.”
Media Roundtable: What’s changing for brands?
Media consolidation, changing audience habits and next-generation competition: how are brands (and media agencies) keeping up?
Jason Chaney on innovating ad formats
The CCO at Koho implores the industry to think beyond standard ad units to create longer formats that fit with consumers’ appetite for content.
Media Roundtable: Marketing models, measurement and millennials
Top marketers and agency execs weigh in on the pressure to measure what can’t be measured, and why targeting millennials is tired.
