Articles Tagged ‘magazines’

Nearly 40% of Canadians watch streaming exclusively: Vividata

The newest Study of the Canadian Consumer dives into the country’s media consumption habits.

Streamers

Vividata’s fall report shows streamers up 57% since 2021

The measurement co’s latest report shows that the popularity of streaming content is continuing to rise unabated, both on the video and audio fronts.

CCAB audit newspaper Canada

Globe and Mail tops Vividata’s rankings

The firm’s latest study shows print readership is stable, but millennials still favour digital more than their boomer counterparts.

A one-year picture of Canadian readership

The annual report from Vividata shows Canadians are engaging with newspapers and magazines, while increasingly consuming them on mobile devices.

What does Vividata do for print measurement?

Industry execs weigh in on what the launch of the measurement body means for the print business.

Digital magazine readership up more than 50%: PMB

Desktop is the most-used platform for digital reading, but smartphones and tablets saw big growth over last year.

ZenithOptimedia adjusts ad forecast

The media co has dropped its expenditure forecast following economic slowdowns.

Magazines continue downslide

ABC Canada reports circulation, paid subscriptions and single-copy sales are all down for the first six months of 2011.