Articles Tagged ‘Shaw Media’

Vikings to capitalize on Jays fever
The History drama is expanding its target demo by adding a special guest star to its fourth season.

Spotted! Injecting magic into the morning commute
Shaw Media is promoting The Magicians with an interactive digital screen in Toronto’s PATH that puts magic in the hands of passersby.

Alibi Entertainment beefs up branded content division
The prodco has hired former Shaw Media exec Maureen Norman to helm sales and marketing.

Shaw Communications prepares for ‘pure play’ future
The company posted a 2.2% increase in operating income to $1.42 billion while net income fell to $218 million.

Big data: What the Corus-Shaw merger might mean
Industry insiders discuss the necessity of the deal and its potential impact on access to research, insights and data.

Corus Entertainment to acquire Shaw Media
The deal is worth $2.65 billion and will see Shaw Media exec Barbara Williams move to the Corus team.

2015 in review: Major moves that reshaped the media business
Changes at most major broadcasters and a mulititude of agency shifts that left the media industry looking vastly different than it did 12 months ago.

The Masters moves to Bell Media
CTV, TSN and RDS will air coverage of the final round beginning next spring.

Fall TV: Global TV’s demo-targeting pays off
Reading the season’s tea leaves with Christine Shipton, who argues the new TV landscape calls for a look beyond overall AMA.

Shaw Media partners with Moat
The deal will boost transparency for Shaw Media clients and provide increased viewability data.

ICYMI: Cundari names a president, Bell’s CraveTV debut
In case you missed it: Cundari has named Jennifer Steinmann as president and CraveTV is debuting Letterkenny ahead of linear.

President’s Choice’s fashionable holiday
The brand is promoting its new festive line by integrating with Shaw Media and hosting a pop-up boutique in Toronto.

NCIS takes the week: Numeris
The crime show had the most average viewers for the week of Oct. 12 to 18.