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Pick your Platform: Adam Luck on the potential in your pocket


Initiative Canada’s new president on why mobile is still the most innovative platform out there.

Top Cannes contenders: Media


Cossette’s Mike Rumble, SMV Group’s Bruce Neve and Pollin8′s Lauren Richards on Canada’s best chances for Media Lions in 2014.

Welcome to a wearable world: blog


Media Experts’ broadcast buyer Matt Lefebvre on how the wearable trend can impact media plans.

Wrapping up the Festival of Media: blog


From Net-a-Porter’s next mobile offering to global conversations on programmatic, Performance Content Group’s CEO takes MiC to the event in Rome.

What are your followers sharing?: blog


Paul Cowan SVP of client development at Performance Content Group, analyzes one million followers of 52 branded Twitter accounts and comes up with some unsettling results.

The future of panel-based data: blog


Chris Williams, president of IAB Canada on the takeaway messages from the I-COM Global Summit in Spain.

Pick your Platform: Faris Yakob on the future potential for Facebook


The co-founder of strategy consultancy Genius Steals and former chief innovation officer at MDC Partners on the potential for a new kind of medium from the social media co, following the purchase of Oculus VR.

BCON bits


From Red Bull’s subtle doc to the pros and cons of branded content with talent, here are some takeaways from yesterday’s BCON Expo.

Great beer and patchy insights at SXSWi: blog


Joseph Leon, chief digital officer at Cossette Media, on the highs (debunking Oreo’s Super Bowl dunk) and lows of his first visit to the conference.

Next generation wearables, privacy and drones at SXSWi: blog


Jodi Brown, director of content at Mediacom, dissects the first days of the festival, with notes on the top trends and activations, from line-holders to the return of Grumpy Cat.