Articles Tagged ‘UM’

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People Moves: UM, Rec Media and more

Plus, Reprise and Conversion Digital have bolstered their ranks.

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Spotted! Reester rides the Rocket

A life-sized Reese Easter treat rode the TTC, grabbed a snack and walked a dog to drum up some Easter egg-citement.

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UM bolsters staff on its Johnson & Johnson biz

Will Mulqueeney will now serve as VP, client business partner for the agency’s J3 unit.

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Spotted! A magical dinner in a dome

To promote its new Platinum Card, Amex brought a pop-up resto to the heart of downtown Toronto.

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Media agencies take CMA Gold

Mindshare, Touché and UM all took home trophies.

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Why GoodLife chose to return to TV

Marketing director Sharon Litwin says after three years of targeting millennials, it was time for a new approach.

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Media agencies blowing up on the AToMiC shortlist

Five media shops are in contention for work across beer, CPG, automotive and airline brands.

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Spotted! Soup’s on!

Sony Pictures Entertainment Canada is appealing to hungry (and cold) Torontonians to promote the release of Peter Rabbit.

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Media In Canada’s most-read stories of 2017

From C-suite shuffles to a massive OOH acquisition, we look back at what grabbed the industry’s attention most this year.