Val Maloney
Reader’s Digest revamps
The Canadian association’s general manager Philippe Cloutier on recent changes at the title, from its paper stock to a new mobile-optimized website.
CIBC takes top spot: Media Monitors
The bank bought the most radio airtime in Toronto for the week of Jan. 6 to 12.
Kraft and Keith’s MasterChef Canada activations
The brands are the key sponsors of the Canadian edition of the show, which launches on CTV this Monday.
Cannes Young Lions and Young Marketers competition open for 2014
Canadian organizer the Globe and Mail has announced entries are now being accepted for this year’s events.
Bell Media adds a new sales SVP
Patrick Jutras has been promoted to the new role from his previous position with RDS.
Media agency revenue up in 2012: report
Statistics Canada’s latest numbers show increases in revenue, operating expenses and salaries for Canadian media agencies.
Where seniors are spending their media consumption time: study
The Media Technology Monitor reports that seniors are more likely than younger people to watch TV and listen to the radio, but one-third also watch online video every week.
Indie 88 spreads the word
The Toronto-based station is moving past word of mouth and launching its first consumer-facing campaign to attract listeners.
AOL On Network expands Canadian focus
Tal Simantov has been promoted to lead international growth of the company’s video arm as it strives to top the space this year.
Juice Mobile acquires Gauge Mobile
Neil Sweeney, president and CEO of Juice, tells MiC about the purchase of the proximity marketing company and why now is the right time to get into the space.
The Big Bang Theory is back on top: BBM Canada
CTV’s comedy smash was the most-watched show for the week of Dec. 30 to Jan. 5, according to the latest report.
Today’s Parent to celebrate 30th in 2014
Rosemary Munroe on the magazine’s first set of Today’s Parent Approved products and the title’s birthday plans this June.
Golden Globes bring in over three million viewers
The Bell Media broadcast of the awards program reached just over nine million Canadians in all.
St. Joseph Communications launches content development division
Strategic Content Labs is being led by former National Post publisher and EIC Douglas Kelly.
Checking in on Next Issue
MiC talks with the US-based CEO of the magazine subscription service about plans for 2014 and advertising possibilities on the platform.
- Cannes Lions 2025: Kraft Heinz brings home rare Media Gold for Canada
- Cannes Lions 2025: Canadian agencies take home four Lions in Media
- Cannes Lions 2025: Young Lions medals go to Cossette Media and Rethink
- New research shows 76% of Canadians are fans of women’s sports
- Media Experts taps Nish Shah as CSO
