News
How podcast-listeners prefer to hear ads
The new study also shows that social media is how most people learn about new shows.
Canadians are going online to get away
Comscore’s annual review found that nearly three quarters of Canadians visited travel content last year, a lot of them looking at cruises.
People Moves: Havas ups Noah Vardon and Amanda Dyke
The media division of the marketing and communications group is boosting its leadership team with new positions.
Ontario students sue social media giants
Lawsuit accuses Facebook, Instagram, TikTok and Snapchat of harming teen mental health and education.
CBC News: Igalaaq partners with Inuit TV
The Northern broadcaster will begin airing on CBC on April 3.
Can-Am saddles up with bull-riders and farmers
The off-road vehicle brand is partnering with the Professional Bull Riders Association and helping farmers find love on Quebec’s version of Farming for Love.
Ad spend in 2024 is off to a good start
According to Guideline, buying across all media is up 8% compared to the same period last year.
Snapchat and Google announce brand safety reporting solutions and results
Google reports on its safety initiatives, while Snapchat partners with IAS to develop new brand safety solutions.
Convergence releases 2024 Couch Potato report
TV subscriptions are declining in the U.S. but not so much in Canada, according to the research group.
The demise of third-party cookies might not be a bad thing
The cookie-less future is a celebration of marketing and the real value marketers bring to brands.
Clinch preps for a cookieless future with new identity framework
The dynamic ad server says it’s the first client-side ad platform to integrate Unified ID 2.0 into its platform.
Teads and ZoomerMedia renew their exclusive partnership
The new deal expands beyond the blogTO website to give Teads exclusivity on outstream ads across the ZDN digital platforms.
The&Partnership combines with mSix&Partners to form T&Pm
The new fully integrated agency will operate with “AI at its heart.”
Snapchat rolls out Sponsored AR Filters
The new augmented reality ad format appears after a user captures a photo with the Snapchat Camera.
Bell Media president Sean Cohan on his global growth plans
Cohan discusses his vision for Bell Media amid a turbulent time for the global media sector.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
