Toronto Standard launches a video site
The online publication has created a dedicated site, Daily Cable TV, to share its in-house produced videos as well as those taken from social sites.
Snuggle gets cozy outdoors
The mom-targeted brand has turned OOH faces into fuzzy blankets in the brand’s first time using the platform.
Telelatino unwraps English language-heavy summer schedule
The channel revamp plans just became a little less Italian- and Spanish-speaking.
Dragons’ Den teams with Shell Canada for special episode
Shell Canada is giving one Canadian entrepreneur $100,000 for their energy idea on the special this Sunday.
Shaw Media gets a new specialty director of programming
Michelle Kosoy departs and Shaw Media hires a new director of programming and schedule, specialty.
Yellow Tail makes music
The Australian brand is attempting to create a mass orchestra with symphony pieces composed by people playing with their wine bottles.
Blog: The fast and furious arrival of the SoLoMo era
Robin Hassan from Starcom reports on the latest in the social, location-based and mobile marketing from the iMedia Agency Summit in Colorado Springs.
AToMiC: Stevie makes social media shows
The start-up, which breaks social media updates into TV-like programs, is open to sponsorship opportunities.
Spotted! Raising the Roof builds a Street House
In conjunction with Toronto’s Doors Open event, the charity organization built a life-size cardboard house to raise awareness about homelessness.
Grey’s Anatomy takes top position: BBM, May 14 to 20, 2012
The medical drama came in at #1 for the week, with CTV Evening News topping the weekly averaged show list.
Sara Hill to step down at M2 Universal
The president of the Mediabrands company will leave at the end of June.
C2-MTL: Michael Eisner on keeping business creative, and creating can’t-miss moments
Day three of the conference featured a talk by the former Disney CEO and revealed the results of the Sid Lee Boot Camp.
CBC sports fans not amused by While the Men Watch
News that the public broadcaster would be teaming up with the “girl talk” sports webstream show during Hockey Night in Canada has led to an online backlash from sports fans.
C2-MTL: The business of storytelling, and how to make a circus
On day two of the creativity conference, a panel discusses how brand storytelling has evolved, and Cirque du Soleil gives an inside look into its creative process.
Evergreen wants you to live in a car
The national charity has asked that a Canadian live in its eco-friendly car for an entire month in order to highlight the issue of commuting time in the city.
