Metro polls taxi passengers
The newspaper is using Play Taxi Media touch-screens to conduct surveys with urban Canadians.
Academy Awards tops the chart: BBM, Feb. 20 to 26
The 84th annual awards show raked in the most viewers for the week, with CTV Evening News on top for the weekly-averaged shows.
Kevin Crull: broadcasters need to mend fences with carriers to fend off Netflix
The Bell Media topper told the Prime Time conference in Ottawa that Netflix has a superior offering, and Canadian players need to up their game.
Metro launches six
The daily newspaper is expanding, with print editions in two new cities and digital-only publications in four additional locations.
Margot Brown retiring
The Winnipeg media VP is bowing out after 45 years in the business.
TC Media tapped to handle Cue Digital Media’s Quebec sales
The media co will act as Cue Digital Media’s exclusive agent to Quebec agencies and marketers.
Canadian nets ink deals for Nickelodeon series
YTV, along with Telequebec, TVA/Yoopa and VRAK TV, have acquired and renewed licenses for several series from the US children’s channel.
John Frieda launches with colour
The beauty brand’s first foray into hair colour is being promoted with a cross-platform campaign.
Chevrolet Dealers continue to buy big: Media Monitors, Feb. 20 to 26, 2012
The auto association tops the radio charts in Toronto, with Brault & Martineau making the largest purchase in Montreal.
NBC and CTV to air Saving Hope in summer 2012
Entertainment One has inked a stateside deal for the fast-paced medical drama ahead of production getting underway in Toronto on March 12.
Prime Time 2012: Why TV doesn’t make any sense, and Google and Facebook do
Interactive guru Robert Tercek told the conference that broadcasters need to get their heads out of the sand and embrace social media and other emerging digital platforms.
Vizeum Toronto wins Canadian Breast Cancer Foundation
The Aegis Media agency will launch the partnership by working on the 2012 Run for the Cure campaign.
OMD gets top spot in Gunn Report
The annual listing ranks the most-awarded agencies and advertisers at media competitions worldwide.
TVA Group posts reduced Q4 earnings on Sun News launch costs
The Quebec broadcaster, a division of Quebecor Media, absorbed losses after starting up TVA Sports and Mlle last year.
Facebook launches redesigned pages for brands
Karel Wegert, director, digital solutions at Media Experts, weighs in on the changes and the challenges brands may face using the new Timeline.
