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Big Brother Canada previews its digital side
Shaw Media will launch an interactive platform that gives Canadians the ability to control the outcome of the show.
Strategy and Playback launch BCON Expo
The branded content conference kicks off March 28, bringing together Canadian brands and media.
Cirque du Soleil to cut 400 jobs worldwide
The job losses follow the Quebec-based entertainment giant cutting five live shows in the last year and launching a content production arm with Bell Media.
GroupM rebrands its search marketing division
Outrider Canada will be changed to Catalyst Canada with Jeff Lancaster staying on as CEO.
BBi Displays introduces land-based inflatable billboard
The new system will be available to Canadian advertisers through Tynk Outdoor starting in April.
David U.K. on Cue Digital Media’s 2013 plans
The company’s CEO talks about the future of digital advertising and Cue’s most recent partnership with USA Today Sports.
Deloitte rolls out 2013 predictions
From the rebranding of mobile advertising to dual screen viewing, the company predicts the media trends that will make a splash this year.
UB Media grows cinema advertising network
With its latest expansion, the company now represents 167 screens in Montreal and 371 across Quebec.
Corus raises Q1 earnings, despite overall revenue fall
The indie broadcaster saw lower TV ad sales impact its revenue line, as higher radio numbers offset a fall in overall TV results.
Lauren Richards launches Pollin8
She tells MiC about the official launch of her consultancy and its plans for growth.
Rogers to pay $700M for Shaw’s spectrum, Hamilton cable system
The strategic agreements between the two telecommunications companies also see Shaw acquiring Rogers’ one-third stake in entertainment specialty TVtropolis.
Newad consolidates creative and client service teams
The company also announced three new appointments, including Didier Lortie to the newly created position of creative director.
The 70th annual Golden Globe Awards bring in top ratings
Hosted by Amy Poehler and Tina Fey, the Sunday night edition of the awards show was the most watched in Canadian history.
Rogers greenlights The Bachelor Canada for season two
After becoming a solid ratings-earner for Citytv during its first season, more roses will be handed out in 2014.
Stats Can: Media agency revenue up in 2011
British Columbia posted the largest gain and Ontario had the biggest drop in operating revenue for the year, according to the report.
