Articles Tagged ‘Adviso’
Why National Bank is partnering with Elle to launch women’s magazine
The brand seeks to change the way women and money are portrayed in traditional female publications.
Destination Quebec City renews with Adviso
The agency has added email marketing to its planning and data assignment.
People Moves: Cossette Media, Viral Nation and more
Plus, digital consultancy Adviso, which manages digital strategy for clients such as Reitmans, has made two promotions.
Reitmans retains OMD for traditional, picks new digital partner
The retailer preps for a ‘new digital era’ as it zeroes in on digital and social media.
Why National Bank wants to own its data
The bank has announced a partnership with TubeMogul, its latest move to increase transparency and bring media in house.
Programmatic is changing the advertiser-agency relationship
Jean-Francois Renaud, CEO of Adviso on why advertisers are tempted to bring programmatic in-house, and what should be considered before making the switch.
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