Articles Tagged ‘Cineplex’
Cineplex posts record-setting revenue in Q2
The exhibitor reported overall revenue hit $345.5 million for the three months ending June 30, marking a new all-time record.
Cineplex brings eSports to its screens
The entertainment company has announced the airing of an eSports doc and a live screening of a tournament from Germany.
Spotted! Cineplex goes for a virtual fright-fest
The media co has rolled out an Oculus Rift experience to promote Insidious 3.
Revlon’s ‘love’-ly cinema play
Maxus brought the beauty co’s products to the movies with a Timeplay and vending machine activation.
Cineplex unveils The Rec Room as latest arcade gaming foray
The social destination will also feature live music, comedy acts and extensive food offerings.
Cineplex gets playful with new partner
The ins and outs of the entertainment company’s new multi-platform deal with Toys “R” Us Canada.
Cineplex Q3 earnings hit by soft summer box office
Higher concessions revenue offset the impact of dud movies and falling attendance.
Cineplex plays with patrons
Robert Brown, VP of Cineplex Media on its new interactive wall and the paparazzi-inspired launch execution appearing in three GTA theatres.
Canadian Women’s Foundation shines light on human trafficking
The organization is aiming to get people involved in the issue with its new cross-platform and interactive campaign.
Cineplex partners with Oxford Properties for digital signage
The two companies will work together to build out new screen systems in each of Oxford’s 10 malls across Canada.
Cineplex books reduced first quarter earnings
A bad winter and a weaker film slate impacted the bottom line at the Canadian exhibition giant, but ad revenues were up for the quarter.
TimePlay expands to Cineplex theatres across Canada
The pre-movie app will move beyond screens in Toronto and Vancouver to locations around the country.
Real Sports Bar adds TimePlay
The MLSE-owned restaurant is using the app to connect with customers and brands through executions like contests with Molson during the Super Bowl.
Rogers brings speed challenge to Cineplex
The company is showing off the speed of its LTE mobile network with side-by-side download comparisons with competitors in movie theatres and Rogers stores.
SickKids brings cinema audience to their feet
SickKids hopes this video of five-year-old “real life hero” Antonio getting a surprise standing ovation will encourage viewers to have a “share of heart” as part of its expanded fundraising campaign.
