Articles Tagged ‘Dempster’s’


The Amazing Race Canada adds four new sponsors

Plus, Chevrolet has expanded its partnership to give away another vehicle.

dempsters zero romance novel

Dempster’s releases full-length customizable romance novel

The 120-page novel is targeted at suburban moms to support the launch of the new Dempster’s Zero brand.


Dempster’s introduces Healthy Way

The new product line includes four types of bread and is being promoted with the brand’s first ever fully-integrated dual campaign for English Canada and Quebec.

Copied from strategy - DIY2

Dempster’s targets DIY guys

The Canada Bread brand’s campaign steers away from moms to take aim at millennial males.


Dempster’s fights the bread backlash

The Canada Bread brand is targeting health conscious consumers with a new humour-based campaign featuring comedian Gerry Dee.


Dempster’s gets down to earth

The Canada Bread-owned brand is casting a wide net with a campaign that takes a different approach to promoting its popular product.


Spotted! Dempster’s celebrates National Bagel Day

The Maple Leaf-owned brand goes on tour with a giant toaster to get Canadians to try its new bagels.