Articles Tagged ‘Disney’
Disney debuts first Sponsored Snap in Canada
The post appears in the inboxes of the social network’s users over the age of 18.
Disney+ Canada hires new leadership amidst positive earnings
RJ Pauloski comes to Disney after previously being named the first CRO of Ideon Media.
How Gen Alpha watches TV: MTM
Anglophone households with children are 17% more likely to subscribe to SVOD services than the average.
Slice adds 173 hours of fall programming after losing WBD rights
The lineup includes licensed shows from Paramount, AMC Networks’ We TV and Lionsgate.
Telus expands its EnContinu+ streamer
The service includes two new bundles with access to Club illico, Netflix and Prime Video.
Corus files complaint to CRTC over Rogers’ Disney, WBD deals
Corus Entertainment is alleging that Rogers has given itself undue preference after adding the Disney+ ad tier to its existing plans.
Fewer Canadians are subscribing to SVODs: MTM
Almost a quarter of households have altered their streaming services to save money.
Rogers adds Disney+ to TV package under Disney deal
The agreement brings the ad-supported version of Disney+ to Rogers TV users at no additional cost.
Disney and Pixar invite Canadians to visit the inside of Riley’s mind
An interactive activation inspired by the upcoming movie Inside Out 2 will be open in a mall in Etobicoke.
Upfronts 2024: Disney commits to storytelling in all its forms
The House of Mouse flexed its roster of new and returning shows that reach billions of people each day.
NHL partners with Disney Studios Canada for Stanley Cup Playoffs
Anger, Joy, Sadness and a handful of new feelings from the movie are now the Official Emotions of the 2024 playoffs in Canada.
Where do Canadians watch movies and how often?
SVOD Services, such as Netflix and Disney+, are the most popular: more than half of Canadians use them on a weekly basis.
Telus bundles popular VOD platforms in Stream+ offering
The package will now offer Netflix, Disney+ and Prime Video under two new tiers, one of which includes ad-supported versions of the services.
GroupM convenes a team to reenvision ad formats for the streaming era
The Ad Innovation Accelerator includes network rivals BrightLine, Disney, KERV, NBCUniversal, Roku, Telly, and YouTube working together to update the 30-second commercial.
Media giants and media buyers dive into the proliferation of ad tiers
In this state of the union feature, we look at how the golden age of stream-vertising is coming to life across entertainment platforms.
