Digital Articles
Omnicom signs deal with Instagram
DigitalMobileThe year-long deal is the first of its kind for the Facebook-owned platform.
Rogers unveils NHL anchors
DigitalMobileTelevisionGeorge Stroumboulopoulos will end his show with the CBC after this season and anchor the team starting in the fall, with Don Cherry and Ron MacLean continuing on Coach’s Corner.
GE Monogram launches branded chef series with enRoute
DigitalPrintSponsorshipPrint and video content featuring Canadian chefs will appear in Air Canada’s inflight magazine as well on the back-of-seat entertainment system.
Mondelez announces partnership with Facebook
DigitalMobileThe brand is shifting more money into digital and incorporating the social media site into the core of its media planning.
Bristow Media announces social media innovation incubator
DigitalMobileJulie Bristow’s company unveiled plans for the new project at the inaugural #AcademySocial event during Canadian Screen Week.
Radio-Canada expands ICI Tou.tv
DigitalTelevisionPremium service Extra will make 400 new titles available to Rogers and Telus customers for free, or to non-subscribers for a monthly fee.
TSN launches BarDown.com
DigitalTSN combines sports and pop culture in new outlet to feature original video, viral content and a branded video series from sponsor Coke Zero.
Execs weigh in on Samsung’s Oscar screen time
DigitalMobileTelevisionHarvey Carroll, Veronica Holmes, Sheri Metcalfe and Lauren Richards on the record-breaking selfie, and how future integrations could be improved.
Adap.tv unveils programmatic TV option
DigitalMobileTelevisionThe AOL Networks-owned company’s new launch is now available in the US and will be launching in Canada before the end of the year.
Sochi Paralympic Games coverage announced
DigitalTelevisionThe Canadian Paralympic Committee Broadcast Consortium lead by CBC will broadcast more than 90 hours of TV coverage and 250 hours online.
