Digital Articles



Streaming up in the air with Air Transat

DigitalMobile

The airliner is aiming for a different content approach at 30,000 ft with shows like its own Basecamp travel show now being available during flights.



CBC Music, Aux and TD start online band search

Digital

The three partners have launched Rock your Campus, a new contest that embraces YouTube’s importance in the music industry.



September issues: Flare

DigitalPrint

The magazine’s publisher Melissa Ahlstrand on the Rogers Media title’s growing digital focus and two special advertising partnerships it has for this issue.



BroadbandTV extends NBA agreement

DigitalMobile

Founder and CEO Shahrzad Rafati says the Vancouver-based tech company will now also assist the NBA’s official YouTube channel.



Former CBC director aims to shake-up digital media with launch

DigitalMobile

Tessa Sproule (pictured) and fellow ex-CBC staffer Katie MacGuire on Vubble, their upcoming service that aims to alter the way people get short-form video online.



Going digital for back-to-school: MiC Tour

DigitalExperientialInteractiveMobileSocial

From image recognition to augmented reality, M2′s Will Pate and PHD’s Rob Young analyze the digital strategies of Target, Office Depot and Dell.



September issues: Fashion

DigitalPrint

Lilia Lozinski, SVP at the magazine’s publisher St. Joseph Media, talks ad trends and page counts for the biggest issue of the year.



Oboxmedia ramps up its English expansion

Digital

The Quebec-founded digital ad network will be providing branded content and premium display ads as Mashable expands its ad strategy into Canada.



Elle Canada and Hudson’s Bay partner for test project

DigitalMobilePrint

The TC Media magazine has teamed with the retailer for a first for both brands, creating a set of five videos that allow viewers to shop from the spots.



Pick your Platform: Powering great content online

blogsDigital

Emily Malloy-Manuel, digital media director, Touche! on content deals and why long-form sites like Medium matter.