Digital Articles



Twitter Canada launches new features with Shomi

DigitalMobileTelevision

Don’t know what to watch? The streamer and social media company have partnered to recommend shows through a new-to-Canada tool.



Project Latte grabs Seinfeld Canadian SVOD Rights

DigitalMobileTelevision

All 180 episodes of the cult sitcom will be available for binge-viewing after the Bell Media streamer launches by the end of the year.



Fraud solution isn’t black or white

DigitalMobile

An IAB Canada panel discussed the flaws in current models of weeding out fraud, and announced a new industry task force aimed at eradicating it.



Corus boosts global presence with new digital offerings

DigitalTelevision

The company is partnering with U.S.-based Fingerprint on a mobile platform for preschoolers and expanding its relationship with the KIN MCN.



The Creator Class seeks to reach millennials

Digital

Produced by studio house Free, the new content platform has partnered with Canon for its launch and wants to work with brands that want to create culture, not ads.



TV Everywhere key to keeping customers: CTAM Canada

DigitalMobileTelevision

A TV industry gathering heard how the offering can help stem cord shaving and cutting.



Revlon goes looking for love

DigitalOut Of HomePrintTelevision

To promote its first new tagline in a decade, the cosmetics company is launching a media plan that includes its first OOH ads and dating websites.



GroupM partners with Conde Nast on viewability

DigitalMobile

The deal ensures 100% viewability of display ads placed on Conde Nast’s website for GroupM clients.



Shomi unveils content licensing deal with Walt Disney, Disney/ABC

DigitalMobileTelevision

The film and TV catalogue deal is the latest sign that the market for SVOD rights in Canada for Hollywood fare has tightened.



Corus takes on TV Everywhere apps for kids channels

DigitalMobileTelevision

The cable channels’ Canadian linear subscribers will be able to stream and download shows like Mike the Knight.