Mobile Articles



BrightRoll rolls out new features

DigitalMobile

The video ad platform has announced expanded partnerships with Google’s DoubleClick, comScore, Nielsen and BlueKai.



Canadians get charged up with Telus and Play Taxi Media

MobileOut Of Home

The cab-based ad company is placing phone chargers in the back of its fleet thanks to a sponsorship from the telco.



BroadbandTV to manage fan-uploaded content for FremantleMedia

DigitalMobile

The Vancouver-based digital media company and MCN will source and monetize video clips for more than 200 shows such as America’s Got Talent.



Toronto Star is most read newspaper in Toronto: NADbank

DigitalMobilePrint

The Torstar paper posts the most print and online readers, according to the latest report from the measurement company.



Rogers Communications’ Phil Lind to exit as regulatory chief

MobilePeople Moves

The long-time exec will advise the media giant for three years, while remaining on its board of directors.



Rogers Communications posts lower Q1 earnings

DigitalMobileRadioTelevision

The media giant was hit by weakness in its wireless division and lower overall TV revenues.



Globe and Mail launches pilot native ad program

DigitalMobilePrint

Andrew Saunders, chief revenue officer, talks about the project, which is running in partnership with GE.



Halifax’s The Chronicle Herald drops NADbank

DigitalMobilePrint

The president and CEO tells MiC why the paper is changing its measurement model.



Pick your Platform: Adam Luck on the potential in your pocket

Mobile

Initiative Canada’s new president on why mobile is still the most innovative platform out there.



Toronto Raptors see broadcast boost

DigitalMobileSponsorshipTelevision

Numbers from Sportsnet and TSN are up, with S&E Sponsorship president Brian Cooper on how the team’s playoff presence will boost the game on a national scale.