Mobile Articles

TheScore sees user boom in Q3


Founder and CEO John Levy on when he expects the company to turn a profit.

Doritos ‘deepens’ its gamification strategy


The brand has launched a mobile-only game inviting consumers to go inside one of its new chip products.

Data Dive: How teens view your content online


Canadian teens are most likely to say they want to be famous online, according to research from UM.

CBC extends Pan Am games broadcast


The broadcaster has added to its primetime and daily coverage of the third-largest global sporting event.

Why stop at video? Much adds a podcast


Much Digital Studios has announced the launch of The Mike on Much Podcast.

Mobile-only audiences on the rise: report


Canadians are most likely to do their banking online while Americans consume more weather and health on mobile, according to a recent comScore report.

CraveTV sets wide-release date


Bell Media’s streamer will soon be made available to all Canadians.

Blog: Introducing the technology agent


Chris Williams suggests a third-party technology agent could help advertisers set and assess quality objectives for digital media plans.

Elle Canada, Sally Hansen nail down partnership


The magazine has launched a multi-platform campaign with the nail polish brand aimed at aligning nail polish with fashion as well as beauty.

Challengers rise to YouTube’s game


Facebook is one of several companies investing in the development of video ad models to lure content creators and brands into their space.