Articles Tagged ‘CBC’



CBC and the new kid viewers

DigitalTelevision

Kim Wilson, creative head of children’s and youth programming at Kids’ CBC on how her team is keeping up with the changes in how children consume media.



World Cup by the numbers: who was watching, and how

DigitalMobileTelevision

The CBC reports that an average of 4.9 million tuned into the final game on Sunday, making it the most watched match in Canadian World Cup history.



Seven World Cup takeaways: blog

blogsDigitalMobileTelevision

The top marketer and media lessons Jake Norman, president and CSO of Mindshare learned while consuming this year’s World Cup.



Wednesday’s World Cup semifinal’s ratings win

DigitalTelevision

The game between the Netherlands and Argentina was the most-watched for the tournament so far.



The fight for Fall TV

Television

The battle plans from each of the major networks, as we head into the new fall season.



CBC’s World Cup ratings climb on all platforms

DigitalTelevision

Ratings for the broadcaster’s soccer coverage continues to improve from 2010 as downloads for the dedicated app surpass one million.



Canadian Women’s Foundation shines light on human trafficking

DigitalOut Of Home

The organization is aiming to get people involved in the issue with its new cross-platform and interactive campaign.



CBC’s Hubert Lacroix: ‘I have no intention of resigning’

DigitalRadioTelevision

That defiance came as CBC toppers put details on its mobile-first programming strategy outlined earlier in the day at a heated employee town hall meeting.



CBC signals radical shift to internet, mobile to cut costs

DigitalRadioTelevision

The pubcaster’s latest five-year plan outlines a move away from conventional TV with fewer supper-hour newcasts and reduced in-house production.



Rogers reveals schedule for 2014-15 NHL season

Television

Nine networks will broadcast 350 hockey games, including more than 200 airing nationally.