Articles Tagged ‘CBC’
ICYMI: ‘Trashy’ ad tops OOH Showdown, V Media’s new CFO
Quebecor’s anti-garbarge wins OOH award, V Media taps Eric Marceau to lead finances and CraveTV nabs MGM’s 007 catalogue.
ICYMI: New CBC comedy, TwentyTen Group taps new leader
In case you missed it: The CBC has commissioned a new comedy from the creators of Trailer Park Boys, TwentyTen Group has promoted Bill Cooper and Westworld posts a record-breaking premiere.
Blog: OTT video taking over in Canada?
MediaCom Canada’s CCO Michael Neale says regardless of the outcome of today’s FCC vote in the U.S., OTT video will remain on the outskirts of Canadian media.
CBC to air The Secret Path special from Gord Downie
The animated film was written and directed by Downie and tells the story of a First Nations boy who died fleeing from a residential school.
Peter Mansbridge announces retirement
The CBC mainstay will step away from his post at The National in 2017.
The Tragically Hip takes the week: Numeris
The band’s final performance on CBC garnered the most viewers for the week of Aug. 15 to 21, 2016.
The impact of The Hip
Can you measure a feeling? IMI International has attempted to, compiling live and post-event data around last week’s iconic concert event.
CBC marks record Olympics viewership
Though slow out of the blocks, the 2016 Summer Olympics in Rio posted an 11% increase in average viewership over the previous Games in London.
Still so gloriously hip
Gord Downie and his band pull in some mammoth numbers for the live airing of their Kingston concert on the CBC and online.
Rio 2016: Inside the CBC’s branded-content engine room
How working branded content into live TV is giving the CBC experience in collaborating with brands for the upcoming 2018 Winter Games.
Rio 2016 takes the week: Numeris
The 2016 Olympic Games’ opening ceremony drew the most single-night viewers for the week of Aug. 1 to 7.
New Air Canada campaign takes flight for Rio
The carrier has unleashed new creative through a multi-platform campaign that includes social-to-broadcast integration.
Visa sponsorship sees CBC put VR in Games spotlight
With branded partnerships tripled over Sochi, the pubcaster is stretching its legs in producing custom content for the Games.
Kirstine Stewart to leave Twitter
The former broadcaster and VP of media for North America will be leaving the social media company at a to-be-determined date.
CBC unveils ‘The Goods’
The pubcaster has named the final hosts of its new daytime show, which will hit airwaves in October. (New hosts Andrea Bain and Shahir Massoud pictured.)