Articles Tagged ‘Greg Mason’
Spotted! Casa Loma says ‘be our guest’
Disney kept up its tradition of experiential marketing to promote its newest release, but this time aimed it at a more millennial demographic.
Spotted! A giant-sized celebration
Walt Disney Motion Pictures Canada is going big on promotions for The BFG, promoting the movie by pairing it with birthday celebrations for the CN Tower.
Spotted! Ant-Man promotes to scale
Commuters might be caught tripping over Marvel’s street-level promotions across Canada.
Spotted! Need For Speed hands out parking tickets
Disney promotes the Aaron Paul action flick by ticketing potential movie-goers’ vehicles.
Spotted! Disney brings Frozen to life
The media company has created a suite and activity cave at Quebec City’s Hotel de Glace to promote the upcoming DVD and Blu-ray release of its most recent animated feature.
Disney teams with Calgary Stampede to promote Lone Ranger
The studio will incorporate the event into its marketing of the film in Calgary, and is offering prize packs for two to the festival.