Articles Tagged ‘GroupM’



GroupM partners with Conde Nast on viewability

DigitalMobile

The deal ensures 100% viewability of display ads placed on Conde Nast’s website for GroupM clients.



MediaCom adds to leadership team

People Moves

The agency has hired two new SVPs, with Kevin Kivi and Kevin Krossing both joining the Toronto office.



MAOY Bronze: MEC’s groundbreaking year

AwardsFeatures

The media agency is building on its Momentum, beefing up analytical tools and ditching the digital department.



Ipsos eyes Canada for launch of new survey

Research

GroupM is on board in Canada to use Touchpoints, a tool developed by Ipsos Reid MediaCT.



Maxus names new global CEO

People Moves

Lindsay Pattison takes over at the helm of the agency from Vikram Sakhuja, who will remain in the group.



AOL announces more fall premiere dates

DigitalMobile

Laugh Lessons with Kevin Nealon, produced by Ellen DeGeneres’ company, bows Oct. 9.



New Maxus CEO leans into digital with hire

DigitalPeople Moves

Steve Williams has brought Jonathan Adams (pictured) onto the team as chief digital officer, his first major appointment since joining the GroupM agency in June.



GroupM urges CRTC to keep sim sub

DigitalTelevision

Stuart Garvie’s Let’s Talk TV presentation focused on the negative impact of removing the practice, and on the need for greater measurement and access to STB data from broadcasters.



MediaCom Canada adds an SVP

People Moves

Grant Channer has joined the agency, working as a business director for the GroupM shop.