The company’s new chief information officer was most recently at UBM in London.
Joint ventures, partnerships, collaborations, whatever you call them, the president of Maxus Canada says they will be ruling the next 12 months.
The deal ensures 100% viewability of display ads placed on Conde Nast’s website for GroupM clients.
The media agency is building on its Momentum, beefing up analytical tools and ditching the digital department.
Lindsay Pattison takes over at the helm of the agency from Vikram Sakhuja, who will remain in the group.
The beer company is continuing work with the GroupM agency following a closed review.