Articles Tagged ‘GroupM’


GroupM commits to tech and data with new leader

Xaxis founder and CEO Brian Lesser is taking over the top role for North America.


Kelly Clark stepping down at GroupM

The North American CEO cites personal reasons for his decision to step down.


Darren Hardeman moves to M2

The Maxus Canada managing director has moved into a senior role at the IPG Mediabrands agency.


Sluggish global economy impacts media forecast

GroupM’s worldwide media and marketing report update sees slow recovery affecting its Dec. 2014 forecast with the impact being felt across global markets.


GroupM Canada adds to exec team

The company has named a new chief trading officer and Quebec president, relocating both new hires from outside Canada.


GroupM pacts with BuzzFeed

The global deal will give the media management company preferential rates and access to creative and data from BuzzFeed.


Bell makes viewability pact

The media co will be providing viewability tracking through a new partnership with Moat Analytics.

Devon MacDonald headshot

New chief strategy officer at Mindshare

Devon MacDonald has joined as the agency’s new chief strategy officer, with the shop also adding a new managing director.


MediaCom tops global RECMA report

The agency beat former leader Carat on the Network Diagnostics ranking, which measures agencies based on factors like pitch competitiveness.