Articles Tagged ‘M2’

Canadian Young Lions winners revealed


Megan Metzak from Olive Media and Celia Gibb from M2 won the Media category, and will be representing Canada in Cannes this June.

RBC Insurance taps into homeowners’ dreams


The insurance co is leveraging House and Home magazine’s strong social presence to establish itself as an authority in home maintenance.

RBC shows off perks program on Steven and Chris


The bank’s Avion Holiday Boutique is getting its own segments during the CBC talk show’s hoilday episodes.

Dairy Farmers pairs with W for the holidays


The org is promoting Canadian cheeses in a movie partnership hosted by radio and TV personality Josie Dye.

M2 adds a new digital director

People Moves

Meir Vatagsky is joining the team from his most recent role at Mindshare, while Daryl Heroux has been promoted to director of communications strategies at the agency.

Digital favours the bold at the NewFronts: blog


Will Pate, VP of digital at M2, gives Canadian perspective on the NewFronts and the shift of TV dollars to online.

M2 names new VP, client business partner

People Moves

Robin LeGassicke joins the IPG Mediabrands agency from Maxus Canada.

Harvey Carroll on his jump to media

People Moves

The new IPG Mediabrands Canadian CEO tells MiC about the opportunities he sees for media agencies to connect consumers with brands and the challenges of today’s rapid pace of change.

IPG Mediabrands names new Canadian CEO

People Moves

Harvey Carroll has been named to the position from his most recent role at Grip Limited.