Articles Tagged ‘M2’



m2 adds three to its team

People Moves

The IPG Mediabrands agency has expanded its communications strategies and broadcast teams by creating three new positions.



Blog: You oughta meet these Young Lions

blogs

Lauren Richards, CEO at Pollin8, on why the media industry could use more of what Young Lions winners Celia Gibb and Megan Metzak have got.



Always wins Media Gold

Awards

#LikeAGirl also earns a Bronze, while Canada’s Young Lions Media team takes home a Silver.



Canadian Young Lions winners revealed

Awards

Megan Metzak from Olive Media and Celia Gibb from M2 won the Media category, and will be representing Canada in Cannes this June.



RBC Insurance taps into homeowners’ dreams

DigitalPrintSocial

The insurance co is leveraging House and Home magazine’s strong social presence to establish itself as an authority in home maintenance.



RBC shows off perks program on Steven and Chris

SponsorshipTelevision

The bank’s Avion Holiday Boutique is getting its own segments during the CBC talk show’s hoilday episodes.



Dairy Farmers pairs with W for the holidays

Television

The org is promoting Canadian cheeses in a movie partnership hosted by radio and TV personality Josie Dye.



M2 adds a new digital director

People Moves

Meir Vatagsky is joining the team from his most recent role at Mindshare, while Daryl Heroux has been promoted to director of communications strategies at the agency.



Digital favours the bold at the NewFronts: blog

blogsDigitalMobile

Will Pate, VP of digital at M2, gives Canadian perspective on the NewFronts and the shift of TV dollars to online.