
CMPA proposes ‘codes of practice’ at CRTC’s market dynamics hearing
Regulatory framework similar to one implemented in the U.K. ‘would help restore commercial balance.’

McDonald’s dominates AdEase Radio for fourth week
Toyota ranked second, experiencing an increase in combined occurrences from the previous week.

Film distributors ask CRTC for feature presales incentive
Commissioners also heard arguments for increased fair market access for BDU competitors like Telus and Eastlink

Hamilton Tiger-Cats and Porter Airlines sign partnership
The airline will launch a number of brand initiatives and fan experiences as it becomes the team’s official carrier.

Canada rescinds digital services tax to restart trade talks with U.S.
The move follows U.S. President Donald Trump’s abrupt halt on negotiations.

Why Astro Yogurt is amplifying its OOH and social media presence
The brand says it is modifying its media mix to emphasize mid-funnel strategies.

Buy-Canadian sentiment is growing and here to stay: survey
In-store displays and TV ads are the most trusted platforms for reinforcing Canadian identity, the poll found.

Cineplex’s longtime president and CEO to retire
Ellis Jacob has led the company since 2003.