
OBN reaches for Atlantic
The Toronto-based Outdoor Broadcast Network has added Halifax and Saint John to its video board network.

ZipLocal signs with Google and Yahoo
Google AdWords and Yahoo search ads are going to be on the minds of ZipLocal’s sales force next month.

Insight Sports named sponsorship agency for Buffalo Bills
This is who you’re gonna call if you want to hitch your brand to a big, bad NFL team during the next five years, as the league makes sports history by playing a couple of games a year on our side of the border.

Doctors staging lie-in in Ottawa today
Gurneys in hospital hallways are bad enough, but now sick beds are parked outside near Parliament Hill to dramatize Canada’s doctor shortage.

Voluptuous TLC initiative a roaring success
In little more than six weeks, the ‘Touch. Look. Check.’ website boosting breast cancer awareness has attracted nearly a million visitors from 181 countries.

APTN forced to delay expansion
The aboriginal-aimed channel has run into problems that will delay the plans outlined in a story published yesterday.

Bolt joins MBS/The Media Company
PHD Canada’s former VP/client service director has become SVP/group account director at his new agency.

Oscars averages slip from last year –
BBM/Nielsen Top 30 – Feb. 18-24
As expected, the appearance of three Academy Awards-related programs in the Top 10 pushed some scripted and reality shows down the list. But all three Oscar chart-toppers together lost thousands of viewers from last year’s averages.

Alberta lifts commuters away
Ever wanted to teleport yourself right out of your morning commute?

Clear Channel, OBN to observe Earth Hour
March 29 promises to be a dark day in Toronto and around the globe – but in a good way.

APTN expands regional shows
And the aboriginal-aimed channel is deepening its reach with dedicated broadcast feeds in the east and west.

H&R Block using Facebook (and tattoos) to school students on taxes
The Calgary-based tax prep firm has created a two-part application with a virtual calculator and a social space for spending refunds.

Astral set to sell Teletoon French from new Toronto digs
Astral Media TVPlus invited a lot of friends to Toronto yesterday to introduce its new French TV specialty office team and announce its responsibility for Teletoon in Quebec.

UpTrend signs webcomics deal with DrunkDuck
UpTrend is set to help build a community of comic lovers into a virtual world of interactivity – and they’ll be selling the ads.

IAB to enforce Ts+Cs with online publishers
The terms and conditions mandated five months ago are going into force tomorrow.