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OBN reaches for Atlantic

The Toronto-based Outdoor Broadcast Network has added Halifax and Saint John to its video board network.

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ZipLocal signs with Google and Yahoo

Google AdWords and Yahoo search ads are going to be on the minds of ZipLocal’s sales force next month.

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Insight Sports named sponsorship agency for Buffalo Bills

This is who you’re gonna call if you want to hitch your brand to a big, bad NFL team during the next five years, as the league makes sports history by playing a couple of games a year on our side of the border.

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Doctors staging lie-in in Ottawa today

Gurneys in hospital hallways are bad enough, but now sick beds are parked outside near Parliament Hill to dramatize Canada’s doctor shortage.

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Voluptuous TLC initiative a roaring success

In little more than six weeks, the ‘Touch. Look. Check.’ website boosting breast cancer awareness has attracted nearly a million visitors from 181 countries.

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APTN forced to delay expansion

The aboriginal-aimed channel has run into problems that will delay the plans outlined in a story published yesterday.

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Bolt joins MBS/The Media Company

PHD Canada’s former VP/client service director has become SVP/group account director at his new agency.

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Oscars averages slip from last year –
BBM/Nielsen Top 30 – Feb. 18-24

As expected, the appearance of three Academy Awards-related programs in the Top 10 pushed some scripted and reality shows down the list. But all three Oscar chart-toppers together lost thousands of viewers from last year’s averages.

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Alberta lifts commuters away

Ever wanted to teleport yourself right out of your morning commute?

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Clear Channel, OBN to observe Earth Hour

March 29 promises to be a dark day in Toronto and around the globe – but in a good way.

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APTN expands regional shows

And the aboriginal-aimed channel is deepening its reach with dedicated broadcast feeds in the east and west.

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H&R Block using Facebook (and tattoos) to school students on taxes

The Calgary-based tax prep firm has created a two-part application with a virtual calculator and a social space for spending refunds.

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Astral set to sell Teletoon French from new Toronto digs

Astral Media TVPlus invited a lot of friends to Toronto yesterday to introduce its new French TV specialty office team and announce its responsibility for Teletoon in Quebec.

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UpTrend signs webcomics deal with DrunkDuck

UpTrend is set to help build a community of comic lovers into a virtual world of interactivity – and they’ll be selling the ads.

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IAB to enforce Ts+Cs with online publishers

The terms and conditions mandated five months ago are going into force tomorrow.