footballShutterstock

ICYMI: Who’s sponsoring the big game?

Plus, Canadian Society of Magazine Editors folds after 30 years and CTV greenlights new comedy from the writer of Modern Family.

illia-cherednychenko-UHFTNwaQg9o-unsplash (1)

Dentsu dials back ad spend predictions slightly

The company’s Media Brands president Hisham Ghostine on where Canada’s strengths and weaknesses lie.

facebookShutterstock

Ad revenue, users continue to increase for Facebook in Q4

CEO Mark Zuckerberg called the quarter ‘a strong end to the year,’ and says its goals for more transparency will continue into 2020.

sara-kurfess-6lcT2kRPvnI-unsplash

What does Canada’s social snapshot look like?

One social media platform is rising much faster than others.

fotis-fotopoulos-DuHKoV44prg-unsplash

The CMA on privacy, progress and future-proofing brands

The CMA has issued an updated privacy compliance guide, covering everything from breaches to cookie consent, in light of recent changes.

markus-spiske-xekxE_VR0Ec-unsplash

Sqad brings ad cost data transparency to the Canadian market

New York-based data and software provider launches ad cost platform to create a ‘common currency’ with help from a growing list of agency partners.

jae-park-9_SaFlgwFdA-unsplash

The strategy behind Stingray’s latest acquisition

The acquisition of insights company Chatter will allow Stingray to bolster its media solutions portfolio, on top of more standard advertising.

james-beheshti-Xtp8aiBDahE-unsplash (1)

BTLR’s 97 recommendations include an ad-free CBC in five years

The report’s recommendations also include subjecting streaming services to spending obligations toward Canadian content, and collecting and publishing consumption data.

markus-spiske-XHTBZpRBoi0-unsplash (2)

Women’s game drives gains for All-Star Weekend

Aside from being the first Weekend to feature a women’s game (which helped lift the Skills Comp by 20%), the event also featured unique ad placements.

glenn-carstens-peters-npxXWgQ33ZQ-unsplash

AcuityAds streamlines measurement with Tapad

The new partnership is poised to create better cross-device insights to ‘connect the dots,’ CEO Tal Hayek says.

The Good Doctor - Season 3

The Good Doctor back on top: Numeris

Plus, the series premiere of 9-1-1: Lone Star drew audiences nationwide.