FYI: Shows and a launch date are out for the new channel
Shaw Media aims to target a younger female demo with the rebranded channel, with programming including shows like Epic Meal Empire.
Microsoft’s new advertising team leads
Quin Millar (pictured) moves to the company from the CBC, and Elizabeth Aviado is promoted into a new role.
Why Rogers is stepping into the ring with WWE
Scott Moore discusses the details of the deal with the wrestling organization, and how it fits into Rogers’ strategy around the company’s sports programming.
Honda buys the top: Media Monitors
The car co had the most radio airtime in Toronto for the week of July 21 to 27.
DHX Media shuffles management after Family Channel buy
The Halifax-based company has launched a new business unit and announced executive moves following the closing of the deal with Family and Disney.
Torstar revenue down in second quarter
Continued cost cutting allows the media corporation to post a second quarter profit despite continued losses in ad revenue.
The Broken Heel Diaries get professional with new event series
Why Buick Canada got involved with the new event series, called Les Ateliers, which launches next weekend in Toronto.
Rogers earns group-based licence renewals from CRTC
But the broadcaster must apply for a separate TV licence to air hockey games on the CBC on Saturday nights.
OMD hires Barbuto for new launch
The agency is bringing Ignition Factory to Canada, with Nick Barbuto and Sean Dixon leading the new launch from its Toronto office.
Rogers goes big with WWE deal
A new 10-year deal between Rogers and WWE keeps wrestling on Sportsnet and aims to bring the WWE Network to Canadian television subscribers.
The Globe uploads an Android app
The national newspaper is delivering a curated experience to readers and advertisers on a new app exclusive to Android tablet users.
Quebecor’s new integrated media strategy
The company is rolling assets including TVA Group, Sun Media and the QMI Agency into the newly created Media Group.
Just for Laughs broadens reach with new event
Details on its new Montreal event Kultura, which will cover everything from movies and TV to tech and food, and launch next spring.
Blue Ant deepens music ties with Polaris Prize
Raja Khanna, CEO of TV and digital at Blue Ant, on why the media co made the deal, which will see the company cover content, event management and sponsorship sales for Polaris.
San Pellegrino dives into sponsored content
The Nestle brand travels to Italy and taps a Canadian chef for a new video series.
